GWI @gwidotcom
We do consumer insight. This bio could say we represent the views of over 2 billion humans across 53 countries, but we wouldn’t want to brag. gwi.com London Joined October 2009-
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💰Gen Z in Asia-Pacific are all about the hustle.
👋 Hands up if your boss told you "Stop wasting time with TikTok, our C-suite customers are not on there." 👋 Hands up if you wish you had some (really cool) data to bring to your next meeting to prove your boss otherwise. 🔽 👇 Your wish is our command
😴 Feeling the midweek slump? Maybe it's time for a change. Discover more about us and explore all open roles 👇 gwi.com/careers
From the explosion of TikTok shop users to gamers exploring virtual spaces, discover the media trends set to shape 2024 👉 blog.gwi.com/marketing/medi…
The stress effect: eye-opening insights 👀 #GWI #Mentalhealth
🎵 Working 9-5, what a way to make a living 🎵 #GWI #Worklifebalance
4 consumer insights surrounding the 2024 Presidential Election 🇺🇸 #GWI #Election2024
Global mental health insights for 2024 💕 #GWI #BlueMonday #Mentalhealth
The desire for brands to take stances peaked during Covid
Stress is growing in the USA, with the number who’ve experienced it in the last 12 months growing 29% in the last three years. There’s likely a number of factors at play, with people still adjusting to their post-pandemic lives and coming to terms with what they lost. 😨 #GWI
Though Messi the dog stole the show at #Oscars2024, jaws did drop when Emma Stone picked up Best Actress. Our Zeitgeist respondents weren't shocked - they correctly predicted this as well as Best Picture and Best Actor! Learn more about #GWI Zeitgeist: bit.ly/43diZfG
How much is too much for streaming services? 👀 #GWI #Streaming
Gen Green: How US consumers feel about sustainability 💚 #GWI #Sustainability
📅Next Monday 3/11 Executive Director @asmitch will be at #SXSW to discuss trust & the media Fellow panelists include experts from @gwidotcom & @ai_saidot, moderated by @washingtonpost's Erika Allen Hope to see you there!
Have you seen @gwidotcom's latest Gen Z 2024 report? Here are some of our key takeaways: 📹 Short form videos still grab their attention 🤖 Gen Z embraces AI 🌟 Instagram was voted as their favourite social platform Which finding surprised you most? #GenZ
The stress effect: eye-opening insights 👀 #GWI #Mentalhealth
#GenZ are more likely to be supportive of #AI when using it for creative projects, and agree the tech should be allowed to operate without legal concerns 🤖 So what does this mean for the future of AI in the workplace? Learn more 👉 bit.ly/3uO4hiA
⚠️ While rapid-fire clips certainly appeal to #GenZ in some markets they’re actually less likely to watch shorter online videos (under 10 minutes long) than the average population. Jenna Kamal explains all 👇 Get the full story 👉 bit.ly/3uO4hiA
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Statista @StatistaCharts
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Altman Solon @altmansolon
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Adam Farzam @adamjfarzam
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Andrew B @AndrewMBoyer
838 Followers 2K Following Don’t take life too seriously. None of us make it out alive anyways.
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🔻Nick Chowdrey @nickchef88
2K Followers 4K Following Blockchain optimist 🔗 Shikari Fam🔻Theme park nerd 🎢 Manchester Reds 🇾🇪 Charity social media consultant ex @WaterAidUK💧and @AmnestyUK🕯️Hire me below 👇🏽
Reddit for Business @RedditforBiz
19K Followers 208 Following Reddit is the heart of the internet, where millions gather for conversation and community.
Wilna Mariëtte Steen.. @WilnaMariette
177 Followers 328 Following Animal & environmental activist.🌍 Believe in treating all poeple with respect, kindness. Love beach. Obsessed with eating healthy. Love F1🏎️🚩🏁 Photography.
Dwi Putri Lestari @putdesrobb
309 Followers 701 Following Panggil aja Puput | Also known as : putdesrobb | Tamat kuliah dari Telkom | Anak Informatika, S. Kom. | Bukan lagi anak magang.
🇺🇦Evan Kirstel .. @EvanKirstel
362K Followers 322K Following Tech influencer, contentcreator/Industry Expert w/550K Social followers focused on Enterprise 💻 Cloud ☁️5G 📡AI 🤖Telecom ☎️ CX 🔑 Cyber https://t.co/OtwbCuhoMX
Anthony Rochand @AnthonyRochand
38K Followers 5K Following Co-Fondateur de @lesexpertsduweb Formateur & Consultant Com d'influence Créateur de contenus B2B Suivez mes tips sur le marketing, l'écoute sociale et la tech
Cristóbal Fernández.. @cristobalfdez
5K Followers 5K Following Vicedecano & Dircom @ucmccinf @unicomplutense Former: Dircom @reclamador & @Tuenti; Digital deputy practice leader @B_M EMEA; Dtor cuentas @llorenteycuenca
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20K Followers 5K Following NOT ON THIS HELLSITE ANYMORE. FIND ME ON LINKEDIN / THREADS / BLUE SKY / MASTODON - LITERALLY ANYWHERE BUT HERE
Suzy Wrack @SuzyWrack
22K Followers 5K Following 💻 Correspondent for @guardian_sport. 📖 A Woman’s Game. 📖 You Have the Power w. Leah Williamson. 📖 Strong Women - 10/23. Agent @OneChapterMore. DMs open.
Sketchbook Consulting @SketchbookTweet
99 Followers 629 Following Consumer Research at the Intersection of Technology & Play
Quid @quid_official
18K Followers 9K Following Quid's Generative AI empowers you to gain an unmatched view of customer context. Don’t just capture data but see it through the lens of the future.
ONE Esports @ONEEsports
164K Followers 971 Following Our mission is to discover, create and unleash esports heroes who ignite the world with hope, strength, dreams, and inspiration. 🇯🇵 日本 @ONEEsportsJP
Advertising Week @advertisingweek
121K Followers 12K Following The world's foremost curator of advertising, marketing, and technology content since 2004.
Permira @PermiraNews
11K Followers 581 Following Permira is a global investment firm with total committed capital of €77bn. Permira Credit is one of Europe’s leading specialist credit investors. https://t.co/jJkncybJSg
TEAM LEWIS @teamlewisglobal
7K Followers 3K Following Creative campaigns for commercial and community causes. 25 offices throughout Asia, Europe and North America.
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244 Followers 848 Following Marketing education sector, moved from travel and tourism. Mum to 2 amazing boys and 1 crazy doodle-dog.
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23 Followers 146 Following Hail 4rm Enugu State, Married, doing business in Otukpo
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289 Followers 714 Following Daily Green news? New Renewable Tech? Catch up on the latest news here!
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629 Followers 3K Following @ChelseaFC ST holder, wanderer, nervous adventure-sports enthusiast, randomly sarcastic, smiler at bad puns, laugher at poor jokes!
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24K Followers 21K Following Are Your #DigitalMarketing Assets Operating at Full Strength? Find out now. #EZShareVideos #videomarketing #marketing #socbiz
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zsah @zsahLTD
20K Followers 14K Following We help our clients innovate faster & smarter by giving them robust, reliable & secure managed services, such as Cloud, DevOps, and Security Tel: 020 7060 6032🌏 Livestreaming, living at home and learning on the job: a look at some of the trends defining Gen Z in APAC (via @gwidotcom) buff.ly/3U0368d
La gente de @gwidotcom , ha publicado su estudio 𝗧𝗵𝗲 𝗻𝗲𝘄 𝗮𝗴𝗲 𝗼𝗳 𝗚𝗲𝗻 𝗭. Un estudio hecho a varios países con 57.996 entrevistas a la generación Z: 16-26 años en 53 mercados. +info: linkedin.com/posts/ramonmon…
#129. The new age of Gen Z. @gwidotcom open.substack.com/pub/datatonics…
🧵2/5 🚀✨ Según GlobalWebIndex, el tiempo en línea aumentó un 47% (2019-2020), reflejando cómo la #CulturaDigital moldea rutinas, amplía conversaciones y trasciende fronteras. Para así enfrentar desafíos globales compartidos y trabajar por un futuro más inclusivo.
🧵4/5 🎭📊 La #CulturaDigital va desde memes virales hasta campañas de concientización. Según GlobalWebIndex, el 54% de usuarios de Internet comparten memes regularmente, Subrayando su rol actual en la comunicación y difusión de información desde nuevas #CreatividadesDigitales.
It’s crazy to think how early in the road-map we are. Already on course to challenge Bing for global web index size + speed while still in BETA. Add in new ways to uncover information with AI… @Timpi_TheNewWay is gonna change the game! #decentralised #web3 #DePIN #AI
📝 Learn About Our Roadmap: Phase 2 Phase 2 unveils Synaptron node, designed for rapid machine learning 🤖 Synaptron will supercharge our AI, Wilson, and makes data enhancing for text, image, and video search possible, increasing the value of our independent index 📈 $NTMPI
@LukePLatimer @SarahLevinger @gwidotcom Thanks for the tag! Would need to think on this one. One brand that comes to mind is Patagonia who aligned doing good into their core brand identity which no doubt incentivizes a certain customer group to by. Not directly price/efficiency — leave that with me 😃
Interesting #Marketing Stat Of The Day: #GenZ (16-26) is less likely than avg consumers (16-64) to use search engines to find info online (58% and 64%, respectively). Instead, they’ll use other methods, including #sm, voice/image search and #AI. Source: @gwidotcom
🗣️ Lo que no se puede medir, no existe. Por ello, Tom Hedges (@tomhedges) Senior Trends Analyst en @gwidotcom, nos introduce al mundo de los datos para contarnos las nuevas tendencias en audiencias digitales💻 #PARIXDigital
Gen Z is increasingly embracing TikTok for a wide range of activities while decreasingly using other social platforms to find funny/entertaining content, according to recent research from @gwidotcom How Gen Z's Social Media Use Is Changing [Infographic] buff.ly/3TQGSqo
According to @gwidotcom, the amount of consumers who list the environment as a key factor in their purchasing decisions has fallen. Out of 1.8M surveyed (ages 16 to 64), the amount of people who expect brands to be eco-friendly has dropped from 40% in 2020, to 35% in 2022.
Do consumers really buy more sustainable products, or do they simply say that they care about it in surveys?
@SarahLevinger @gwidotcom Yeah definitely and also that a lot of the environmental considerations goes out the window when peoples lifestyle get a bit more rough.
Did you know? 💡 41% of Gen-Z respondents and 34% of Millennials say their main reason for using social media is "to find funny or entertaining content." Source: @gwidotcom #CX #contentmarketing #smallbusiness #socialmedia #marketing #digitalexperience #BizapaloozaChat
Did you know? 💡 When asked what they most want content creators to be, 28% of respondents said “funny”. Source: @gwidotcom #creatoreconomy #digitalexperience #socialmedia #digitalmarketing #contentcreation #contentmarketing #smallbusiness #BizapaloozaChat
@Bizapalooza @gwidotcom I can believe that. It's hard to be funny -- well, intentionally funny. #BizapaloozaChat
An interesting report by Global Media Landscape @gwidotcom #media gwi.com/reports/global…
Bueno, una buena para la TV: 👉En 🇬🇧 el 65% del tiempo mira 📺. 📉Contra el 35% que ve streaming. 🤨Me gustaría saber si "tener la tele de fondo" cuenta como que la están mirando. gwi.com/reports/global… fuente @gwidotcom
Social media as we’ve known it for 15 years is dead. It’s no longer just about following friends, family, or even influencers. Consider this… Of the time Gen Z spends online, 41% of it is on social media - an all-time high [Source: Global Web Index]. Why? Because what we…
Considering the data from reports like Digital 2020 and Global Web Index, it's evident that social media usage was skyrocket during the pandemic due to factors like remote work and increased time spent at home.#GNED1411#2.3
You can turn, everyone can turn the smartphone or laptop into the ATM. Let me tell you how ridiculously simple it is, so you can do it if you want to. But first few stats: 👉The average internet user had accounts on approximately 8 social media platforms ( GlobalWebIndex )…
Trends for United States
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