AdEvolver @Ad_Evolver
With AdEvolver you get faster insights, tailored optimisation advice and avoid surprises with slack alerts ( ...automations and stuff). adevolver.com United Kingdom Joined March 2018-
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I see you ducking me. If you work in PPC, in any shape or form... Take the damn survey already - bit.ly/take-the-damn-… 👈
PMax training. Sit back and syphon $250 Million Ad Knowledge from my cranium. Oh, and it's unadulterated and 100% FREE! Here - youtube.com/watch?v=_nu-vL…
Performance Max 101 (according to me) Thread-thingy 👇
If PMAX is the BIG BANG... what next for Google Ads? youtube.com/watch?v=6zruvV… with @michael_nadalin
Optimise your search terms 'real quick' courtesy of AdEvolver's Search Term Steroids. Find negatives and apply them with the pre-filtered search term report. 🤑 youtube.com/watch?v=WS6pxK…
@Ad_Evolver has the best n-gram analysis.
@Ad_Evolver has the best n-gram analysis.
RAPID-FIRE MCC Nicknamed 'Rapid-Fire' because it enables you to get in, make high-impact changes and get out. Just in time for your tea/coffee break! ☕️ youtube.com/watch?v=u2dOQB…
One for the diary (tomorrow). 👇 @NeptuneMoon @siliconvallaeys and myself talk RSAs. We discuss tips and best practises based on the data. Oh, and the death of ETAs. 💔 youtube.com/watch?v=nmfST-…
Only 6th? Must try harder next year:
Fellow PPC'ers 👋 Be part of the most in-depth report on how PPC specialists and managers work. Take the survey - bit.ly/3plFb5D
Auction Insights: Benchmark & Beat Your Google Ad Competitors adevolver.com/auction-insigh…
I consider Auction Insights the key that unlocks so much awareness. You just need to know how and when to turn it… adevolver.com/auction-insigh…
We've probably all seen it by now. But it's a positive step for advertisers:
We've probably all seen it by now. But it's a positive step for advertisers:
A very helpful thread on creating [actually] good case studies:
A very helpful thread on creating [actually] good case studies:
Dynamic Search Ad tips and tricks with @EdLeake youtube.com/watch?v=Jqvja_…
Find your ideal role in PPC & SEM. Get hired - hired.adevolver.com
3 bloody years later. 6-figures of my own money invested. @Ad_Evolver is finally LIVE... And the most important part, we have actual REAL (and very patient) paying customers. I'm exhausted. Now the work starts, because it's not even close to being finished.
Do 'proper' Keyword Research for Google Ads... (without paying for tools) lp.godtierads.com/keyword-resear…
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100% clickbait, but 100% honest. youtube.com/watch?v=lpXZ9_…
Well deserved.
The state of cold email 'lead gen' ... ✉️ "Ed, could your business handle an extra 15-30 qualified leads each month?"
"Raise your budget" has become a punchline but at times you do want a campaign to spend more. But Google Ads auctions are not linear. Impression share has a profound impact on success in advertising. Here's what I mean. Full video at bit.ly/3LnClb4.
Hello, dear agency owner. Running and scaling your business is demanding, but you don't have to go it alone. If you already operate at a high level and want to go higher, Forge applications are open. bit.ly/3JdzEWW
Joe is anything but average. He gives everything he has "and a little more" for his clients. People like Joe are what makes Forge so valuable. A community of brilliant agency owners helping one another reach their goals. Iron sharpening iron.
How do you get a digital agency to 7-Figures? (without it kicking the living sh!te out of you) 😭 This is how -> youtube.com/watch?v=m1jNHr…
Hey, Do you want to work with one of the greatest minds of the 21st Century? Sadly, that’s not me. But I am hiring for a "Content Engine Manager", if you're wondering wtf that means - head over here: edleake.com/content-engine…
PMax training. Sit back and syphon $250 Million Ad Knowledge from my cranium. Oh, and it's unadulterated and 100% FREE! Here - youtube.com/watch?v=_nu-vL…
Proudly sponsored by... me. You can get more detailed stuff at godtierads.com - but you need to grace my palm with many ducats first.
4/ Keep it SIMPLE – create fewer campaigns and make fewer changes. Many small to mid-sized accounts can work happily with just 1 PMax campaign.
3/ We know it’s a black box – your main levers are budget, bidding, grouping and audiences. And even then, audiences have their limitations and act mainly to ‘seed’ a new campaign.
1/ Smart Shopping was working well, thankfully the switch to Performance Max has been mostly agreeable with performance on par. For lead gen accounts, it’s been a... mixed story.
6/ Perhaps most important of all - DO NOT replace performing campaigns! *with the exception of Smart Shopping of course. PMax is not designed to replace all your campaigns. That might be the intention, but it *doesn't work that way. *yes, there will be exceptions
Nice. 🤝
@bgtheo26 @PerryMarshall @GoogleAds @rustybrick @PPCKirk @PaidSearchPod @kasimaslam @PaidSearchCoach @CommnThreadCo @TaylorHoliday @andrewjfaris [Product] God Tier Ads Author: @EdLeake Probably the best entry-level product you can buy to start learning the ins & outs of Google Ads Highly recommend this purchase godtierads.com
If I had to learn PPC from scratch, I would choose these 8 accounts over any “expert course”: - @kasimaslam - @EdLeake - @marketingsoph - @ppcsauce - @PayPerMitch - @solutions_8 - @SchmelebeckPPC - @adwordsgirl
*I should trademark 'the Human Centipede Expert'... it has a catchy ring to it.
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