Farouk Bacha @BuildAndScale
Building LinkedIn funnels for agency owners. $2.5M+ generated for clients. drydesert.co Joined June 2021-
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Your hook can make or break your post. On LinkedIn, a hook isn’t just one sentence. A combination of two sentences: 1. The hook 2. The re-hook.
Founders who don't engage on LinkedIn are slowly killing their chances of success. Engagement beats content alone. If you think posting high-quality content and sharing impressive results is enough to get people to care about your words. Without engagement? Your posts will…
The fact that very few people dominate both X and LinkedIn should tell you that they require completely different strategies. Let that sink in.
If you're new to LinkedIn or have fewer than 1,000 followers, you need to invest more effort into building relationships and growing your following. You can’t expect people to care about your content unless you give them a reason to care about you first. Most of the time, what…
How do you avoid killing your LinkedIn Profile? By being a genuine person. No automation tools. No ChatGPT-generated comments. All you have to do is reach out to people, open conversations, and show interest in them. I think more than ever people have to hear this. People…
Why Agencies Fail on LinkedIn (How to Fix It): Treating LinkedIn Like X: Agencies post platitudes or tweet-style content that doesn’t resonate with LinkedIn’s more professional audience. On LinkedIn: Focus on in-depth, insightful content. Craft strong hooks, expand with…
Your LinkedIn profile is your digital FIRST impression... Professional imagery makes all the difference. Start with a studio-quality headshot. A simple $50 photo shoot can elevate your brand, making you look polished and credible. Many agency owners swear by this small…
You don't need to send 1,000 Cold-DMS/week to make money on LinkedIn. All you need to do is: Send 10 personalized connection requests/week. Value bomb with a loom video breakdown. Send over your case-studies and youtube videos. Hop on a consulting call and pin-point their…
LinkedIn Lead gen Dos: 1. Multiple messages 2. Sending voice notes 3. Digging & solving their core issues 4. Offer a viable solution that brings 10x the value they pay for LinkedIn Lead gen Dont's: 1. Emojis or exclamation marks 2. Block of text that is all about "you" 3. Not…
You don't need 10,000 followers to win on LinkedIn. All you need is: 1. An optimized funnel 2 An optimized about and featured section 3. An offer that is product market fit and fills demand Thats all you need to win on LinkedIn in 2025.
NOT Optimizing your funnel is a sure-sign of FAILING on LinkedIn. Here's 7 non-negotiables on having a optimized funnel: 1. Seamless Lead Conversion An optimized LinkedIn funnel ensures visitors transition smoothly from discovering your profile to taking action. This involves…
Leverage LinkedIn strategically in 2025 too: 1. Optimizing your funnel 2. Position themselves as thought leaders 3. Build credibility and generate consistent and high-quality leads
Fake PAID engagement is KILLING your personal brand. There I said it. Many LinkedIn a-players who know about paid engagement groups don't see the value or authenticity in your brand. Real presence is built by real connections within your niche. One of the best ways to move…
Announcement 🚨 Will be doing a in-depth audit over a few LinkedIn profiles this weekend If you need a free audit, shoot you @ in the comments and what your offer is and how your content funnel to look like
All the agency owners are fumbling the bag by having a bad LinkedIn profile Have an optimized profile actually gets YOU results Ensures a smooth transition for visitors from profile discovery to taking action Use clear CTAs like scheduling calls or directing to landing pages…
Agency owners are printing $$$$ on LinkedIn and you're missing out on spamming cold-dms on X.
LinkedIn is the best platform to attract inbound leads who PAY and REFER you more clients. LinkedIn is what X was during 2022-2021 era. Agency owners are sleeping on LinkedIn - Here's a complete roadmap for 2025:
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