InfinityDirect @InfinityDirect
We are A CUSTOMER GROWTH COMPANY that uses DIRECT MARKETING. infinitydirect.com 10275 Wayzata Blvd., Suite 200 Joined February 2009-
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Following598
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"If you slash your marketing team but expect email to pull its weight in addition to LinkedIn, Google, cold outreach, etc., your results will reflect the resources provided." martech.org/the-real-reaso… #directmarketing #email #marketing #deliverability #strategy #automation
"Zero-click marketing is emerging as the response: content that delivers value instantly, whether through snippets, previews or summaries, without requiring a click." martech.org/adapting-email…
“The digital afterlife industry, which manages a person’s digital assets after their death, is expected to quadruple in size to nearly $80 billion over the next decade,” reports NPR. martech.org/the-latest-ai-… #directmarketing #deadbot #ai #martech
"ChatGPT now favors a handful of “answer-first” sources, while branded websites are losing visibility – and millions of potential referral clicks." martech.org/chatgpt-traffi…
"Validity’s Hanson says email is undervalued as a brand-building tactic, one that keeps brands and their products top of mind for consumers." martech.org/how-to-keep-em…
"Black Friday is looming, and the high-stakes game of holiday selling and shopping begins. What could be the winning strategy—for both sides—is direct mail." printingforless.com/blog/7-creativ…
"Automation is a fantastic tool, but it’s not “set it and forget it.” It’s “set it and maintain it." martech.org/set-it-and-for…
"Retail media went from being the awkward wallflower at the marketing party in 2019 (just 10% of total media spend) to tripling its way to nearly 30% of overall media budgets in 2024" retailbrew.com/stories/2025/0…
The number of unique users is no longer a novelty. emarketer.com/content/chatgp… #directmarketing #ai #chatgpt
"Gen X isn’t just spending big—they’re shopping smart. Brands that streamline the path to purchase—especially through tech—stand to win." emarketer.com/content/gen-x-…
As we plan for Q4, now is the time to look at email deliverability before the Q4 curse prevents you from reaching inboxes when holiday email volumes increases. blog.infinitydirect.com/intelligent-di… #directmarketing #email #marketing #deliverability
"Personalization without relevance is just expensive noise." martech.org/why-ai-powered… #directmarketing #personalization #B2B
"By 2026, it’s predicted that 1 in 4 people worldwide will spend upwards of one hour a day in the metaverse." explodingtopics.com/blog/number-of… #directmarketing #advertising #meta #metaverse
"The same tools Meta claims will usher in a new era of artificial intelligence will, in the near term, be tasked with more familiar work tweaking creative, bidding strategies and targeting levers to keep the ads machine growing." digiday.com/marketing/meta…
"The initiative also promises smarter targeting via xAI’s technology, providing a fresh channel to reach engaged users at scale." searchengineland.com/x-ads-grok-ai-…
"Successful organizations aren’t just aligning marketing and IT — they’re building systems of collaboration that last." martech.org/marketing-and-… #directmarketing #it #marketing #collaboration
"AI sources often lack unique UTMs or mimic search headers, so the traffic gets misclassified." martech.org/why-its-time-t… #directmarketing #attribution #ai #utm #ga4 #googleanalytics
"Here’s how the feature works, what we’re seeing across client accounts and what you can do to avoid any potential deliverability hits." martech.org/gmails-manage-…
"Gen Z is more likely to reward brands who sponsor their favorite athletes and teams. When it comes to athlete sponsorships, 42% of Gen Z consumers said they were more likely to trust a brand if they see their favorite athlete use that brand." marketingdive.com/news/streaming…
"Google rewards topical depth and authority signals, YouTube focuses on behavior." martech.org/why-youtube-se… #directmarketing #google #youtube #seo #content #strategy

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