Kanika Modi @KanikaModi3

Tech writer with a soft spot for all things Gaming and Apple. Follow for tips around life as a Writer. Bengaluru, India Joined June 2020

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The Mac Observer @MacObserver

a year ago

We got Calculator on iPad before #GTA6 #WWDC24

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The Mac Observer @MacObserver

a year ago

Apple Announces iOS 18 With Enhanced Privacy, More Lock Screen Options, App Improvements, and More #wwdc24 macobserver.com/ios/apple-anno…

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The Mac Observer @MacObserver

a year ago

Here’s Everything to Expect from Apple WWDC 2024 #WWDC2024 #Apple macobserver.com/tips/round-ups…

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ISRO @isro

2 years ago

Chandrayaan-3 Mission: 'India🇮🇳, I reached my destination and you too!' : Chandrayaan-3 Chandrayaan-3 has successfully soft-landed on the moon 🌖!. Congratulations, India🇮🇳! #Chandrayaan_3 #Ch3

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Kanika Modi @KanikaModi3

2 years ago

Chat GPT tells us that we do not need fancy designs or marketing. Just adding massive value does everything.

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Kanika Modi @KanikaModi3

3 years ago

Copywriting 101: Test and then Optimize. Measure your copy to see what works and what doesn't. The more you test, the better results you will get each time.

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Kanika Modi @KanikaModi3

3 years ago

3 Things that irk me the most in the content industry: - Expecting applicants to write multiple free samples. - No mention of the pay - Late replies at the time of payment

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5 Secret Sauce for better cold outreach: - Keep it personalized, don't sound robotic - Make it about them and not just you - Use shorter sentences (No one is interested in reading long essays) - Ask questions, don't just pitch - Have a clear CTA.