LABEL @LabelLaboratory
The Los Angeles Behavioral Economics Laboratory (#LABEL) is a research center dedicated to experimental research on #decisionmaking. label-laboratory.org Los Angeles Joined December 2020-
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Our Fall Seminar Series started strong 💥 Vincent Crawford (UC San Diego) shared insights on Strategic Thinking: Theory, Evidence & Applications. Great discussions to begin the semester! 👉 Upcoming seminars: label-laboratory.org/activities/ #EconTw #GameTheory #BehavioralEcon
We are thrilled to welcome Malala Rajaona as a predoctoral student at LABEL! Malala holds a BA in Industrial Engineering from Umagis Jesuit University in Madagascar and a MA in Quantitative Economics from the University of Alicante. Welcome, Malala!
Why do we avoid the unknown, even if it might pay more? The Ellsberg Paradox shows we’d rather pick a sure 50–50 gamble than face unclear odds. We fear ambiguity more than risk. #econtwitter #behavioralecon #academia #Academictwitter #psych
Why do some stores have “50% off” signs year-round? The inflated “original” price anchors you, making the sale price feel like a steal. Once a number is in your head, it can quietly shape your choices. #econtwitter #behavioralecon #academia #Academictwitter #psych
Can too much choice be a trap? Behavioral economics says yes. Choice overload means more options can lead to indecision, regret, and lower satisfaction. More choice feels good, but fewer choices help us act. #econtwitter #behavioralecon #AcademicTwitter #psych
Ever sat through a boring movie just because you paid for the ticket? That’s the sunk cost fallacy; letting past time or money trap you in bad decisions. It shows up in jobs, relationships, majors. Don’t double down. #econtwitter #behavioralecon #academia #Academictwitter
People feel worse about losing money than they feel good about winning the same amount. That’s loss aversion. It’s why “Don’t miss out” works; you don’t want to lose. Now close the app. It’s Sunday. Don’t miss out! #econtwitter #behavioralecon #AcademicTwitter #academia
Don’t read this. Why are you still reading? That’s reverse psychology—and it’s grounded in behavioral economics. When people feel their freedom is being limited, they rebel. It's called reactance. If you want to change behavior, don’t force it. Make it feel like their idea.
Interesting read on nudges and sustainable food consumption! Andersson, O., & Nässén, J. (2021). Nudge the lunch: A field experiment testing menu-primacy effects on lunch choices. Food Policy, 104, 102075. doi.org/10.1016/j.food…
Are we inherently selfish or cooperative? The answer might surprise you! Oldie but goodie from Rand, Greene, and Nowak (2012) doi.org/10.1038/nature…
Is how much you pay dependent on who sees it? Interesting read from Frontiers in Behavioral Economics! Hofmann, E. (2025). doi.org/10.3389/frbhe.…
Some snippets from our latest newsletter! label-laboratory.org #econtwitter #behavioralecon #academia #Academictwitter #psych #neuroscience
Check out this interesting read on dictator games! Capraro V, Di Paolo R, Perc M, Pizziol V. 2024 Language-based game theory in the age of artificial intelligence. J. R. Soc. Interface 21: 20230720. doi.org/10.1098/rsif.2… #econtwitter #behavioralecon #academia #Academictwitter
Check out the latest LABEL High School Journal entry about narcissism and addiction! drive.google.com/file/d/1-rfc5Q… #econtwitter #behavioralecon #academia #Academictwitter #psych
Are we underestimated the use of AI among students? Ling, Yier and Imas, Alex, Underreporting of AI use: The role of social desirability bias (May 18, 2025). Available at SSRN: ssrn.com/abstract=52329… #econtwitter #behavioralecon #academia #Academictwitter
With finals done, that's a wrap on this academic year! Thank you to everyone who was a part of things! Stay tuned for more interesting tidbits from the world of behavioral economics! #econtwitter #behavioralecon #academia #Academictwitter
In our economics experiments with kids, we use a “toy test”: they earn points for tasks and trade them for toys—turning incentives into age-appropriate rewards. Idiosyncratic populations require idiosyncratic solutions! #econtwitter #behavioralecon #academia #Academictwitter
Applications for the Fall 2025 cohort of the LABEL Visitors Training Program and Remote Training Program are now open! Great opportunity to get involved in economics research and work with USC faculty! Link: label-laboratory.org/label-training… #econtwitter #behavioralecon #academia
Check out the latest working paper from LABEL, where we conduct an experiment on network aggregation! isabellebrocas.org/Research/netwo… #econtwitter #behavioralecon #academia #Academictwitter
Our final speaker at the ECON 693 Seminar was Professor Emanuel Vespa (UCSD)! Thank you to all our speakers, attendees, and you too for reading this! See you next year! #econtwitter #behavioralecon #academia #Academictwitter

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