Alexander Johnson @Listbuildingcod
The easy way to grow your email list and make good money... listbuildingcode.com Chicago Joined August 2011-
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The content of your email is the biggest key to communicating your message effectively to subscribers. Countle... bit.ly/1ORl0mI
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Email fraud is rife and costs companies like yours millions. Implementing the authentication standard DMARC (D... bit.ly/1gJDk39
In previous blog posts, I have talked about setting up A/B tests, how to run concurrent A/B tests, and what p-... bit.ly/1PnRweg
This fall, Return Path is traveling the world to show marketers and security professionals how data—the right ... bit.ly/1PjG7fu
Did you know that today is National Talk Like a Pirate Day, as well as International Eat an Apple Day? Yesterd... bit.ly/1OFZMYK
Name: Chris Butler Return Path position: Software Engineering intern on the Revenue Generation Team in Broomf... bit.ly/1iUUahg
Know anyone who doesn’t care about their reputation? They’re one of two personas: a contestant on some drama-l... bit.ly/1P7GgCF
Many marketers once thought of spam filters as potential disruptions in their subscriber relationships, but to... bit.ly/1YgauJE
If you enjoy the content here on the Return Path blog, now there’s a great way to get every post delivered str... bit.ly/1YfElSz
Email continues to be a crucial marketing channel for many of Canada’s political parties. Through email, the p... bit.ly/1QGPzub
You already know not to judge a book by its cover, but did you know the same applies to email? Thankfully we h... bit.ly/1gqA8t2
Email fraud is rife—up more than 162% from 2010-2014—and costs companies like yours millions every year. Imple... bit.ly/1iM8LeO
Deliverability is a crucial issue for brands. However many marketers are failing to reach subscriber inboxes. ... bit.ly/1iJm13H
If the inbox is a battlefield your email subject line is at the front, openly fighting with your competitors’ ... bit.ly/1UPiLVU
Name: David Grisham Return Path position: Privacy and Security intern in Broomfield, CO Education: Physics ... bit.ly/1XTQxrT
Last year my colleague Dwight Sholes wrote a blog post, Benchmarks: Is One Ever Enough?, where he discussed ho... bit.ly/1UEbUhL
What does it mean to "optimize" something? In one sense, optimization is the third phase in the natural evolut... bit.ly/1K7uYK3
There are more than 400 days remaining until the 2016 presidential election and candidates are already jockeyi... bit.ly/1KYKmxs
Metrics are the lifeblood of the modern email marketing program. Marketers recognize the importance of measuri... bit.ly/1JME2oB
Name: Patrick Lawlor Return Path position: Product Analytics intern on the EFP team in the Austin, TX office. ... bit.ly/1JEabOZ
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