MARKETECH APAC @MarketechAPAC
MARKETECH APAC is a marketing-centric publication focusing on the Asia-Pacific region. marketech-apac.com Philippines Joined July 2020-
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In a stock disclosure to SGX, FJ Benjamin said the exit is expected to have a material financial impact on the Group, given the significance of @GUESS within its brand portfolio. #retail #apparel #southeastasia marketech-apac.com/fj-benjamin-to…
TUMI is teaming up with McLaren Formula 1 driver Lando Norris and professional golfer Nelly Korda in their 50th anniversary campaign, “Icons Tested”. #brandmarketing #campaign #global marketech-apac.com/tumis-icons-te…
Singapore Airlines’ latest in-flight safety video presents essential safety features through creative storytelling with Singapore’s culture and communities featured. #safetyvideo #tourism #singapore marketech-apac.com/singapore-airl…
.@Accor has launched a new campaign with @AFL under the banner ‘Stay Where the Players Stay’, drawing on footy culture and humour to connect with audiences. #marketingcampaign #football #australia marketech-apac.com/accor-afl-kick…
The @LEGO_Group & actor Tom Holland have announced a new collaboration to promote the 'Never Stop Playing' campaign. Supported by research, the campaign encourages creativity and imagination for all ages. #campaign #marketing #global marketech-apac.com/lego-group-tap…
.@Nissan_Aus has launched its “It’s Out There” campaign which saw the automaker turn the country’s 7.7 million square kilometres into the setting for a nationwide hunt for a Nissan Patrol. #marketingcampaign #creativework #australia marketech-apac.com/nissan-austral…
Ford Philippines is inviting proud Ford drivers to join their latest campaign, #iDriveFord, to show off their driving stories. #campaign #automotive #philippines marketech-apac.com/ford-philippin…
In a bid to foster a safer digital environment, the Creator and Influencer Council of the Philippines (CICP) has issued a position statement against illegal online gambling promotions by creators and influencers. #regulation #advertising #philippines marketech-apac.com/ph-creator-inf…
Tired of your fries getting swiped? @McDonalds Taiwan has rolled out a new campaign featuring ‘Kung Fries’—a tongue-in-cheek martial art designed to help people defend their fries from sneaky fingers. #marketing #creativecampaign #taiwan marketech-apac.com/mcdonalds-taiw…
The initiative highlights @Sephora’s offering of more than 1,500 foundation shades, encouraging consumers to use makeup as a form of self-expression. #marketingcampaign #inclusivity #asiapacific marketech-apac.com/sephoras-perfe…
Popular flavored fries brand @PotatoCornerPH from the Philippines is now in Taipei, Taiwan. #marketexpansion #partnership #taiwan marketech-apac.com/potato-corner-…
The ASEAN Foundation has partnered with Vero to lead regional media engagement for the "AI Ready ASEAN" programme. Backed by a $5 million grant from Google.org, it aims to train 5.5 million people, with 800,000 receiving AI literacy training. marketech-apac.com/vero/
Publicis Groupe Hong Kong has elevated Halo Cheng to executive creative director and Stratos Efstathiou to head of art, alongside four more senior creatives. #agencynews #creatives #hongkong marketech-apac.com/publicis-group…
Chariot Agency will continue to handle creative duties for MISC Group, with new campaigns scheduled to roll out in the fourth quarter of 2025 and into 2026. #agencymandate #creative #malaysia marketech-apac.com/chariot-retain…
Singapore’s Yeo’s recently hosted a three-day activation celebrating SG60 through ‘kampong’ games revival. #activation #sg60 #singapore marketech-apac.com/yeos-sg60-acti…
Dentsu Indonesia has appointed Lucky Handoko as general manager of Dentsu Creative Indonesia, and elevated Defri Dwipaputra and Rangga Immanuel to dual chief creative & experience officer (CCXO) roles. #agencynews #appointment #indonesia marketech-apac.com/dentsu-indones…
ORO said that the leadership changes are aimed at strengthening its presence in Thailand and across the ASEAN region. #marketing #leadership #thailand marketech-apac.com/oro-thailand-a…
Havas India has launched Gate One, a new consultancy focusing on business and digital transformation. This expansion aims to enhance services for clients in the region with expertise in areas like AI, data, and customer experience. #agencynews marketech-apac.com/havas-india/
Smart Telecom is taking a new step to fight scams. The company announced it will now use only its full domain address, smart.com.ph, in all official text blasts to protect customers from fraudulent links. #domain #telecom #philippines marketech-apac.com/smart-switches…
In the statement from Prive Group, they have concluded that the combination of external market challenges and rising operational costs leaves them with no viable path forward. #businessoperations #foodandbeverage #singapore marketech-apac.com/prive-group-ab…
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