Nabila Popal @NabilaPopal
Senior Research Director at IDC for Worldwide Devices Team, based in Washington DC. Previously led devices team at IDC MEA; IT consulting at CGI in US Washington, DC Joined July 2020-
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📅September 9, 2025 📍Apple Park IDC experts Tom Mainelli, Nabila Popal, and Francisco Jeronimo will be on the ground to share their "Hot Takes" on the announcements and provide insights into what the new could mean for #Apple and the broader market. #AppleEvent #iPhone17
"Francisco Jeronimo, an analyst at @IDC, said: “We are coming to a point where there’s no compromise in terms of weight and thickness of a device if you decide to buy a foldable. Until last year, there were compromises. Now, there aren’t: a huge battery, huge screens, the devices…
🔥 HOT off the press! Global #Smartphone Market to grow 1% in 2025 despite tariffs and high uncertainty (up from 0.6% in previous cycle) : 📢 Driven by accelerated 4% growth of #iOS (Apple) 📢 #China to decline 1% (down from 3% previous forecast) 📢 Strong Growth in…
🔥 HOT off the press! Global #Smartphone Market to grow 1% in 2025 despite tariffs and high uncertainty (up from 0.6% in previous cycle) : 📢 Driven by accelerated 4% growth of #iOS (Apple) 📢 #China to decline 1% (down from 3% previous forecast) 📢 Strong Growth in…
The global smartphone market is entering a new phase of cautious growth. From GenAI integration and foldable advancements to shifting regional demand and rising ASPs, vendors are navigating a complex recovery shaped by both innovation and uncertainty. IDC’s latest forecast…
Chk out what the top 10 #smartphone countries in Q2 2025 are ⬇️ And how growth varied across these markets, ranging from 17% growth in Phillipines to 12% drop in Brazil. See also the share and ASP data of these Top ten markets plus BONUS comments from analysts on ground in India,…
Chk out what the top 10 #smartphone countries in Q2 2025 are ⬇️ And how growth varied across these markets, ranging from 17% growth in Phillipines to 12% drop in Brazil. See also the share and ASP data of these Top ten markets plus BONUS comments from analysts on ground in India,…
📱 What stood out at Made by Google 2025? IDC experts break it down. From Pixel strategy to AI integration and market positioning, the latest launches offer insight into how Google is shaping its role in a premium-dominated smartphone landscape. 🔥 Read the analysts’ hot takes…
📉 Market volatility 🧠 Shifting buyer behavior 🔄 Tech investment tradeoffs Join Stephen Minton, Group Vice President of Data and Analytics at IDC, for the State of the Market webinar. This is your briefing on what's shaping enterprise decision-making in Q3 and beyond. Last…
Starlink’s move into India shows how tough satellite broadband can be in emerging markets. As IDC's Simon Baker points out, partnerships help, but low ARPU, strict oversight, and intense price pressure create major hurdles. India isn’t just another market. It’s a test case for…
📢 Hot Off the Press! WW #Smartphone Q2 2025 Results from @IDC ! 💥 Smartphone market saw modest 1% growth amid uncertainty and weak performance in #China 💥 China sees weakened demand despite government subsidies due ongoing economic challenges 💥 OEMs focus on #AI features…
🔥 Hot news.1️⃣ Huawei back at Top in #China after >4 years in Q2 2025! -📣 China's #smartphone market sees 4% drop after six quarters of growth - ongoing economic challenges and disruption to the government subsidy roll out contributed to the weakened demand 2️⃣ vivo achieved…
🔥 Hot news.1️⃣ Huawei back at Top in #China after >4 years in Q2 2025! -📣 China's #smartphone market sees 4% drop after six quarters of growth - ongoing economic challenges and disruption to the government subsidy roll out contributed to the weakened demand 2️⃣ vivo achieved…
Ahead of #SamsungUnpacked today, its good to see below latest IDC data on how the Worldwide Foldables market has evolved and how surge in competition from @Moto and @Huawei has challenged the reign of Samsung in Foldables, making its share in 2025Q1 shrink to only 11% from 34%…
Ahead of #SamsungUnpacked today, its good to see below latest IDC data on how the Worldwide Foldables market has evolved and how surge in competition from @Moto and @Huawei has challenged the reign of Samsung in Foldables, making its share in 2025Q1 shrink to only 11% from 34%…
The #SamsungUnpacked this week is an important one for @Samsung. According to @IDC, the global foldable smartphone market grew 4% year-over-year in 2024, reaching 18.7 million units and generating $23.1 billion in value. In the premium segment ($800+), @Apple dominates with 72%…
Market rumors suggest Foxconn has asked Chinese employees to return home from its India iPhone plant. The impact of this is negligible. Three key points: 1. There were already few Chinese employees at the company's India iPhone facility. 2. Production capabilities at Foxconn's…
The Canadian #smartphone market declined in 2023–2024 but is set to #rebound in 2025. Android is rising as Samsung pushes premium models, while #iOS may dip slightly with Apple’s shift to budget options. Stay current with IDC: ow.ly/3WNz50WatQk
Worldwide #AR/#VR market grows 18% YoY in 1Q25 with @Meta , @XREAL_Global and ByteDance at the Top 3, with focus on optical see-through devices. See below for more insights and @IDC data from my esteemed colleagues @JiteshUbrani @IDCrllamas on the AR/VR market @ryanreith…
Worldwide #AR/#VR market grows 18% YoY in 1Q25 with @Meta , @XREAL_Global and ByteDance at the Top 3, with focus on optical see-through devices. See below for more insights and @IDC data from my esteemed colleagues @JiteshUbrani @IDCrllamas on the AR/VR market @ryanreith…

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