Reload Digital @ReloadDigital
Growing eCommerce & retail brands since 2009 through strategic omnichannel retail marketing. reloaddigital.co.uk London, England Joined August 2010-
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Customer acquisition costs have risen by 50% in the last 5 years. With all that money spent on Black Friday acquisition, learn how to create loyal customers, drive Christmas sales and hook people into your brand for the long haul. Read More: bit.ly/3dZHoMe
Rising ad spend is the top concern for 80.4% of brands when it comes to holiday eCommerce. In the lead up to Black Friday, here are our top tips to make the most of your ad spend with awareness campaigns starting NOW! youtube.com/watch?v=GzVuuB… #blackfriday2020
With @Adobe reporting Black Friday levels of shopping and spending during the months of April & May already, how will this affect our BF/CM sales to come? bit.ly/31s2BIK #blackfriday2020 #ecommercemarketing
We surveyed 24 global Reload clients to understand how COVID-19 impacted Revenue, New vs Returning Customers & AOV: bit.ly/3egc8ah #ecommercestudy #ecommercetips #ecommercemarketing #ecommercestrategy
The last few months have been a huge learning curve for the eCommerce industry, we’ve pivoted our offerings, supported our communities, run out of stock, dealt with supply chain issues, but the next big question on everyone’s lips is what happens next? bit.ly/2YHmnQt
What do consumers want to hear from brands right now? 📣 Ad sentiment has changed: youtu.be/wpseEnTaA-Q
We know that content is key to an engaging and memorable digital experience... but how exactly can you quantify that? Our Senior Content Specialist Laura Critchley proves exactly how in this article: bit.ly/360MzaL
A proud day for us. Congratulations to our GM Adam for being recognised in the #BIMA100 as one of the most influential people in digital for 2020. bima.co.uk/bima-programme…
How can brands react to the current changing demand of search behaviour and make their search strategies work more effectively as things change so quickly? Hear tips from our Global Head of SEO @rickeliason Read article in full: bit.ly/2WaqEup
With Sky News reporting that only 9% of Brits actually want life to return to normal once lockdown is lifted, digital transformation is not just a short term fix for business now..it's a long term necessity. Join us to chat digital transformation this Wed: bit.ly/2YuBNYr
We’ve felt the initial impact of COVID-19, found opportunities to pivot and as we monitor consumer confidence throughout 'the new normal' it’s worth looking at the wider industry impacts and what this means for businesses moving forward. youtube.com/watch?v=pe-F_4… #surviveandthrive
Wonderful news as we were announced yesterday as the Think Global Awards winners for the Retail & eCommerce category with our clients @ZoevaCosmetics! Well done team! Watch our acceptance speech here: youtu.be/6Jpu-HSWmlc?t=…
Whether you're meeting friends on HouseParty or hanging out with Joe Wicks for P.E. in your living room, we’ve had to adapt, and we’ve adapted quickly! This week's Survive & Thrive article comes from our Head of Growth, Katy Ray - 'The New Normal' youtube.com/watch?v=2PNfYa…
Be it bricks & mortar brands moving into the eCommerce space or events moving to online webinars, one thing is for certain, the last few months have forced business to become digital first: Survive & Thrive - Part Two May 6 | 2pm BST Register: bit.ly/2yAdWLW
In this week's Survive & Thrive article, Reload's Senior Paid Advertising Specialist Nicki gives her take on: Gaining marketshare during COVID-19 when competitors are pausing ad spend on Google and Facebook. Actionable tips await: reloaddigital.co.uk/insights/survi…
Survive & Thrive in eCommerce during COVID-19 - Part One: Up-to-date market trends and stats Actionable tips to help eCommerce brands measure consumer confidence Examples of how brands are reacting to COVID-19 Register here: bit.ly/3bZ1YdB Thursday April 16 2:00PM BST
What we've learnt from our industry partners & clients this week on COVID-19. Reload's Strategic Lead Emily Power gives her take on: Measuring the return of consumer confidence: bit.ly/39QzjFZ
What will business look like after the downturn for you? Join us as we speak with @Shopify, @klaviyo & @ArkSkincare in part one of 'Survive & Thrive', diving into the effects of COVID-19 & how to bounce back. Thursday April 16th 2:00PM BST Register: bit.ly/3bZ1YdB
Every week we’ll be collating research around COVID-19 and providing commentary & digital marketing insight on how to Survive & Thrive during this downturn. This week - Being agile in the short-term and gearing up for the “bounce back”. bit.ly/3dJSRis
How marketers can adapt to the Coronavirus impact - how to not just survive the downturn, but continue to do well. bit.ly/3a1nXzY
Craig Somerville @ca_somerville
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