Chris Matthews @SGMSFast
To grow your PR agency, manage more commercially and sell, whether you are running an established business or thinking about starting one, I can help. sgmsfast.com UK Joined October 2011-
Tweets1K
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Followers139
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Following115
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You have started built and sold a business. Can you deal with what comes next: The third leap, by @sutherlandspsbd open.substack.com/pub/cmatthews/…
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How do you win business to survive and thrive in an increasingly tough market? tinyurl.com/2es88jsh
Not all PR businesses can be sold. Is yours one? tinyurl.com/3wvdsc27
Thinking of starting your own PR business? It costs more cash than you think, especially as you have no track record. tinyurl.com/4uvfmc9r
Selling Your Firm: Three Ways to Alienate a Buyer, by @sutherlandspsbd open.substack.com/pub/cmatthews/…
The Shareholder Agreement, by @sutherlandspsbd open.substack.com/pub/cmatthews/…
Tricks that clients play, to see if you really are a pro... In theory clients use procurement, pitches & proposals, to see if your firm is right for them. Really, it’s different. Clients use a constant, informal, process of looking for clues to your pro…lnkd.in/ef5fksKs
Still using templates to write Board reports? Try using AI instead. I have just used the AI function baked into Notion (I’m sure plenty of other apps are available) to (a) create a creditable first draft report from a series of scrappy bullet points and…lnkd.in/eE2JVvmp
Grow Revenue - Grow Value: So, you are passionate about your work. cmatthews.substack.com/p/so-you-are-p…
Grow Revenue - Grow Value: All pitches have someone on the inside track. cmatthews.substack.com/p/all-pitches-…
Grow Revenue - Grow Value: What is the single hardest decision to take, in running your firm? cmatthews.substack.com/p/what-is-the-…
Grow Revenue - Grow Value: A Perennial Worry cmatthews.substack.com/p/a-perennial-…
Poacher and Gamekeeper… It’s rare to find someone who routinely works either side of a sale. Paul Green does, and he has some interesting insights: lnkd.in/eZjNwnP6
Will AI take my job? See what you think… I asked ChatGPT for tips on selling a PR business, something I know a wee bit about. This is what it came up with: “If you're looking to sell your PR business, here are a few tips that may be helpful: Focus on…lnkd.in/ehhsWRu8
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