Script Marketing @ScriptMktgCo

Most luxury outdoor businesses don’t have a referral problem. They have a follow-up problem. You’ve already impressed them—now stay top of mind. scriptmarketingco.com/2025/09/30/pod…

A $100 gift that gets you a $50K referral? That’s not being generous. That’s just smart marketing. scriptmarketingco.com/2025/09/30/pod…

Your client just spent $100K with you. You gave them a thank-you email and disappeared. Let’s talk about the ROI of real, thoughtful follow-up. scriptmarketingco.com/2025/09/30/pod…

You're not selling a patio. You're selling a lifestyle. A feeling. A statement. The sooner your marketing reflects that, the sooner your ideal clients will say, "This is who I’ve been looking for." scriptmarketingco.com/2025/09/23/pod…

The 5 emotional triggers behind high-ticket outdoor sales: 1. Status 2. FOMO 3. Trust 4. Identity 5. Reward If you’re not weaving these into your marketing, you’re leaving the best clients for someone else. scriptmarketingco.com/2025/09/23/pod…

Affluent buyers don’t make decisions with spreadsheets. They make them with their gut. Want to sell more high-end projects? Speak to emotion. That’s where the “yes” lives. scriptmarketingco.com/2025/09/23/pod…

Gen X isn’t dreaming. They’re doing. They’ve worked hard — and they’re ready to enjoy the space they’ve built. Your job? Show up before they’re ready to buy… And say something that actually feels like it’s for them. scriptmarketingco.com/2025/09/16/pod…

Gen X doesn’t want hype. They want clarity. They want beautiful outdoor spaces with no nonsense, no stock photos, and no one telling them to “act fast.” Respect their time. Deliver quality. You’ll win them for life. scriptmarketingco.com/2025/09/16/pod…

Gen X is about to inherit $30 trillion. They’re in peak earning years. And they’re already spending on home upgrades. The problem? Most brands are still chasing Millennials and ignoring the buyers who are ready right now. scriptmarketingco.com/2025/09/16/pod…

20 website dos and don’ts that actually matter: ✅ Photography that sells luxury ✅ Mobile-friendly design ✅ Clear CTAs ❌ Autoplay video with sound ❌ Typos + broken links Full list → scriptmarketingco.com/2025/09/09/pod…

Affluent buyers make snap judgments in 50 milliseconds. Bad photos. Tiny fonts. Outdated design. That’s all it takes for them to click over to your competitor. scriptmarketingco.com/2025/09/09/pod…

Your website isn’t a digital brochure. It’s your 24/7 salesperson. The question is: is it selling… or silently scaring buyers away? scriptmarketingco.com/2025/09/09/pod…

Media tip from a PR pro: Local morning shows are begging for seasonal content. Think “Top Backyard Trends” or “Outdoor Holiday Hosting Must-Haves.” You’ve got the expertise — now go pitch it. scriptmarketingco.com/2025/09/02/pod…

PR isn’t fluff. It’s fuel. Fuel for brand visibility, trust, and real revenue. Our latest podcast breaks down exactly how to start earning media for your outdoor brand — without a publicist. scriptmarketingco.com/2025/09/02/pod…

Most outdoor brands think they’re not newsworthy. Here’s the truth: If you’re building beautiful spaces, donating time, or creating experiences — you already have a story worth telling. You just need to pitch it right. 🎙 scriptmarketingco.com/2025/09/02/pod…

The job may be done, but the opportunity isn’t. Strategic follow-up > hope marketing. Stay in front of them. scriptmarketingco.com/2025/08/26/pod…

“We’re a one-and-done business” is a mindset that’s costing you revenue. Affluent clients want long-term partnerships — if you stay visible. scriptmarketingco.com/2025/08/26/pod…

That $25K project you just wrapped? It shouldn’t be the end of the relationship. It should be the beginning of 5 years of repeat work and referrals. scriptmarketingco.com/2025/08/26/pod…

Stop guessing what’s working on your site. Start using Google Search Console. It tells you: ✔️ What people searched ✔️ What pages they clicked ✔️ What’s broken ✔️ What to fix We walk you through it step-by-step: scriptmarketingco.com/resources

Google Search Console is like a FitBit for your website. It tells you what’s working, what’s broken, and what needs your attention — based on real data. It’s free. It’s underused. And it’s extremely worth your time. scriptmarketingco.com/2025/08/19/pod…