Ian Shaw @ShawOnTech1

CEO @ ScalingSmiths | Forging Digital Kingdoms for Businesses on LinkedIn & X calendly.com/scalingsmiths/… Glasgow Joined March 2021

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Ian Shaw @ShawOnTech1

a year ago

Get the cheese without the hamster wheel in your coaching business 🧵👇

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Here's what you don't know about content creation that could 10X your output & results Let me show you how we evolved our client's content strategy from zero to a working system... 🎯 Starting point: • Zero posts • Zero strategy • Zero proven format The initial system:....

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Ian Shaw @ShawOnTech1

7 months ago

Evin was a business owner drowning in DMs. He had no systems to: - build relationships with his following - bring followers onto his email list - book sales calls - sell his products Evin achieved his first $10k months after installing our systems. He swapped running…

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Ian Shaw @ShawOnTech1

a year ago

6 marketing cheat codes to scale your coaching business 🧵👇 1. Give value for free in your content or in return for someone's contact information (lead magnet)...

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Ian Shaw @ShawOnTech1

8 months ago

Meet Wik. He was stuck at $15K/month in his coaching business. 60 days later? He hit $60K/month. The secret? It wasn't hustling harder. It was fixing 3 hidden bottlenecks that most coaches ignore. Here's exactly how he did it: 🧵

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Ian Shaw @ShawOnTech1

8 months ago

Rory Sutherland spent 30 years studying human behavior and found: 'The human mind doesn't run on logic any more than a horse runs on petrol' 6 counterintuitive insights to transform your marketing 👇

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Ian Shaw @ShawOnTech1

7 months ago

We've scaled several organic content funnels to $10k+/month. Automated dms from shortform content got great results up to: $79 price point Then more trust was needed through either: - value longform video - sales call - sales page copy This allowed 25% close rates at:…

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Ian Shaw @ShawOnTech1

5 months ago

When I was 21, I lived in Spain for a year. I saw the 2 biggest cities and thought I had seen all of Spain. I couldn't have been more wrong. What I discovered in Córdoba changed how I understand European history forever. A building where 3 civilizations literally stack on top…

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Ian Shaw @ShawOnTech1

6 months ago

How to build trust before selling your services: (it’s easier than you think) Avoid: Immediately pitching your product/service Only focusing on making sales Having zero relationship with your audience Instead: Provide genuine value through content Offer free or low-ticket…