Question for product SEOs. Do you think Search Intent and Jobs to be Done are the same thing?

Nope. Not remotely. The prevailing intent featured and shown on a search result isn't the searcher's intent. Personas also have their own specific intent profile against a content grouping. Our upcoming revamped Content Strategy AI offering separates and clearly defines (get ready, sir!) A searcher intent might be to research backgrounds and histories, while in the awareness stage of analyzing a concept. The SERP they review may have commercial investigation and informational intent. The user intent that SERP services would then have potential classification as servicing "reading product reviews" or "researching reputation" .....conflating the query analysis with all this also muddies the waters. gotta catch 'em all.