Social Strategy Scoop🍦ᵍᵐ @StrategyScoops
Simplifying Social Media Strategies linktr.ee/SocialStrategy… interwebs 🕸🌐³ Joined March 2021-
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🦄 #marketing be like... 😵💫
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Social Strategy Scoop🍦ᵍᵐ retweeted
🍦 Your "Customers" and "Community Members" are on Two Different Journeys... even if sometimes they're the same people. 📰 Here's the full article: linkedin.com/pulse/customer…
🍦 Your "Customers" and "Community Members" are on Two Different Journeys... even if sometimes they're the same people. 📰 Here's the full article: linkedin.com/pulse/customer…
Social Strategy Scoop🍦ᵍᵐ retweeted
A "community member" and a "customer" are not always the same thing, and they're always on different journeys. Tomorrow, on LinkedIn, I'll release a new @StrategyScoops newsletter on this topic.
Marketing be like... 😆 🍦
Goodhart's Law as it applies to #marketing 💡 Not unique to any one industry.
Goodhart's Law as it applies to #marketing 💡 Not unique to any one industry.
It starts with a bun and a frank. But before you know it, you're staring down a culinary monstrosity, piled high with expectations and dripping with complexity. Savor the flavor of well-defined projects. Sometimes less is more delicious. #ScopeCreep #Marketing 🍦
"Social Media" has 2️⃣ components: Social + Media Don't "post and ghost." 🚫 Be sure to reply to comments on your page's posts. ✔️ Engage your community if you want more engagement. 💡 Maybe even go to their page and like a post or two! #marketing #socialmedia #cats
Don't Start at the End 🤷♂️ ✨️ Diagnose & Strategize. #Marketing #MarketingStrategy
Social Strategy Scoop🍦ᵍᵐ retweeted
Friendly reminder to be nice to your local SMMs, the holiday season can be hard!
Social Strategy Scoop🍦ᵍᵐ retweeted
Want people glued to your ad? Try this: Tear a piece of paper into parts, then arrange them back together, revealing your hook word by word. The data shows that people stop scrolling and wait to see the message come together! 👀
Social Strategy Scoop🍦ᵍᵐ retweeted
9 Quick Tips to Improve Your Ecommerce Email Copy: (bookmark this to refer back to)
9 Quick Tips to Improve Your Ecommerce Email Copy: (bookmark this to refer back to) https://t.co/7xYLH5NrAr
Social Strategy Scoop🍦ᵍᵐ retweeted
Social media is a long game. Invest in relationships over transactions.
Social Strategy Scoop🍦ᵍᵐ retweeted
You wouldn't expect an accountant to do social media alongside their role. You wouldn't expect a lawyer to do social media alongside their role. You wouldn't expect a web developer to do social media alongside their role. So WHY do we expect social media managers to deal…
Social Strategy Scoop🍦ᵍᵐ retweeted
Today, I realized I'm the problem. I'm the one that's stopping new ideas from flourishing inside my company. Here's how my repeating groundhog story goes… #1: I listen to a podcast while walking or driving. #2: I discover a new idea that I believe is either an opportunity or…
first cut when budgets are tight 🤷♂️ despite carrying the company
💡 it's not organic OR paid. 💡 it's organic AND paid! 🧠 Organic = community building & brand awareness Paid = conversions, reach, & specified targets
Social Strategy Scoop🍦ᵍᵐ retweeted
This is #Marketing 101. It's 2024. Say less.
This is #Marketing 101. It's 2024. Say less. https://t.co/Z8KpRQRVZU
checking comments on a viral tweet:
There is no playbook most days. Shoot your shot. Then, assess data. #Marketing #BrandBuilding 🎯 📊
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