TECDirectMedia @TECDirectMedia
We plan and buy media for artists, brands and agencies so they can generate awareness, acquire new customers and drive sales. tec-direct.com Chicago, IL Joined November 2011-
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Setting your budget is like packing for a trip. You need the right mix to get where you’re going. Factor in your destination (goals), travel buddies (audience), how often you’ll bump into them (frequency), and how long you’ll be gone (campaign length). buff.ly/RkqLvpf
Radio is still in the mix. Listeners of all ages turn to AM/FM for news, sports, music & connection. And with more ways to tune in (OTA, smartphones, connected TVs) radio continues to thrive in today’s media landscape. #nationalradioday
A radio station’s purpose is to connect with and serve its local community. Brands can establish a meaningful presence in local communities and create authentic connections with consumers. buff.ly/Gz2YJxc #nationalradioday
An effective media buying strategy ensures you get the best value from your budget while reaching the right audience at the right time. It's all about starting with a solid foundation. Let’s discuss how you set your goals and define your audience. buff.ly/8R0Lvod
Duality (Deluxe) is out now, featuring new tracks from Lindsey Stirling! Check it out here: buff.ly/6H9iwJt #newmusicfriday #newreleasefriday #nmf
With rising subscription fatigue from paid platforms, many viewers are more than willing to sit through ads in exchange for free content. FAST channels deliver ads that are shorter, smarter, and often more relevant than traditional commercials. buff.ly/8e6Nbqj
TEC Direct Media is proud to have helped MGK’s "Lost Americana" hit the streets. Check it out now 👉 buff.ly/2IX80ms #lostamericana #cliche @machinegunkelly #nmf #newmusicfriday #newreleasefriday
Look at the big picture. An ad might not get a click, but it might drive someone to a show or store. Real ROI happens everywhere, not just online. Need help seeing the full impact of your campaign? Check out this guide 👉 buff.ly/qUVpB5z
Want to reach customers who are ready to buy? Retail media networks tap into retailers’ rich first-party data, giving brands unmatched access to in-market shoppers. Discover how to use it to drive smarter, more measurable growth. buff.ly/5gasmEB
With 91% of Americans now owning a smartphone, mobile has become the primary way people consume music, podcasts, and streaming audio. Is your audio strategy mobile-first? If not, you may be leaving opportunities on the table. buff.ly/Gd8hmlP
What makes outdoor advertising work? Is it bold fonts? Fewer words? Smart placement? In a fast-moving world, your message has seconds (sometimes less!) to land. Read the article to see what gets noticed and remembered. 👉 buff.ly/CiDVkO0
Cyber Monday 2024 hit a record-breaking $12.4B in online sales -- up 9.6% year-over-year. Shoppers are starting earlier and spending smarter, which means brands need to meet them where they are. Let us know if you need help!
We are deeply saddened to hear of the passing of the legendary Ozzy Osbourne. It was an honor for us to work on multiple Ozzy projects over the years. Our thoughts are with his family, friends, and countless fans around the world. Rest in peace, Ozzy. buff.ly/N9mpg9P
CTV is no longer just for Gen Z. Viewership among those 50+ is up 11%—CTV is now a cross-generational medium. Find out what that means for your next campaign: 🔗 buff.ly/epNuzEG
FAST channels are used by nearly one-third of the U.S. population and growing. They appeal to cord-cutters, budget-conscious viewers, and those seeking nostalgic or niche content, creating a diverse and growing audience base. buff.ly/kHWvZaw #qatuesday
Excited to welcome Abbie to the TEC Direct Media team! As a Media Strategist, she brings a strong performance media background and a sharp eye for results—crafting smart, data-driven campaigns that connect and deliver. Welcome aboard, Abbie!
On this Memorial Day, our thoughts are with the families of those who have made the ultimate sacrifice serving our country. We are forever grateful for their courage and commitment. #MemorialDay #HonorAndRemember #NeverForgotten
Proud to support @JailGuitarDoors and their partnership with @CAPublicHealth on the @NeveraBother campaign co-created with CA youth to prevent suicide + promote mental health. You are NEVER a bother. Help is always available. 👉 NeverABother.org #SuicidePrevention
We're honored to support the release of "Who Believes in Angels?," the inspiring collaboration between Elton John and Brandi Carlile. When musical legends unite, magic happens. buff.ly/isheT8O #newreleasefriday #nmf #AgencyLife #musicmarketing
Hiromi's latest album, OUT THERE, is a must-listen. We're thrilled to have worked with Concord Jazz on this release! Give it a listen 👉 buff.ly/sQXLnYF #MediaBuying #Jazz #NewReleaseFriday #Hiromi #ConcordJazz #NMF
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