Will Leach @Trigger_pointer
Author of Marketing to Mindstates mindstategroup.com Dallas Joined January 2014-
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It's official 🙌 - TriggerPoint is now part of Mindstate Group! Same science-based research. Same brand consulting. New name. Follow us @mindstatemktg and of course check us out on our website! ?aikn.co/ce7572
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Check out the latest article in my newsletter: Making your joy contagious in your brand advertising linkedin.com/pulse/making-y… via @LinkedIn
Hit a growth stump? These theories might explain why customers aren’t interested in your brand. hubs.ly/Q010Jwg-0
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If you’re using personality tests to determine who your employees (or potential new hires) are, you might want to rethink that. Here’s why. hubs.ly/H0-J85v0
Which is more effective at driving purchases: pain or pleasure? M. David Green of the Hack the Process Podcast and I discussed misconceptions about our driving behaviors and regulatory fit theory. hubs.ly/H0-fsyM0
Why is Avengers: Endgame the biggest movie of all time? What draws us to superheroes? It’s not our personal tastes. It’s how our brains are wired. hubs.ly/H0ZRRPz0
Few things are as scary as launching a new business or book. But the right strategy can help you start off on the right foot. hubs.ly/H0YMGGH0
Will Leach retweeted
Will Leach's marketing strategy allowed him to use monthly content to land a $200k client, launch a new business and become a keynote speaker. How, do you ask? Repetition, repetition, repetition. @Trigger_pointer
Losing sales? You could be doing one of these 3 things. hubs.ly/H0Yc6JN0
Struggling with writer’s block? With these 3 steps, you can create effective campaigns in a fraction of the time. hubs.ly/H0Xwnd40
Even the most practical people are driven by emotion. In this podcast, we’ll explore why the driving force behind your decisions matters. hubs.ly/H0X2wG50
Top Psychological Tips to Make Your Marketing Clear and Compelling pscp.tv/w/dAoaDXR3LTIz…
Losing potential clients before they sign on the line? Try to mimic their disposition. hubs.ly/H0WNY3r0
How to Successfully Conduct a Marketing Audit Using Behavioral Science pscp.tv/w/c_-cFnR3LTIz…
How to Strategically Appeal to Both Brain Systems (System 1 and 2) with Your Marketing Messages pscp.tv/w/c_ZhrXR3LTIz…
How to Optimize Your Marketing for Each Stage of the Shopper Journey pscp.tv/w/c-0nLHR3LTIz…
How to Increase Marketing Engagement with Difficult Customers pscp.tv/w/c-PsqnR3LTIz…
Why Aren’t You Getting The Positive Lift You Want From Your Marketing Campaigns pscp.tv/w/c9qyLnR3LTIz…
How to Use Behavioral Psychology to Get Your Clients to Commit pscp.tv/w/c9F3qnR3LTIz…
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