Emily Brackett, President of Visible Logic @VisibleLogic

President of Visible Logic, a design firm building brand identities and thoughtful, content-focused marketing. Also founder of Branding Compass visiblelogic.com Portland, Maine Joined November 2008

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Just like you can’t use a GPS without a start and end point, a successful rebranding process defines your current and ideal new brands. We use the following tools and strategies to clarify where you are and where you want to go. #rebranding #branding visiblelogic.com/blog/our-appro…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Please take a look at some of our favorite before-and-afters from rebranding projects where we helped clients: refresh, redesign, and rebrand. #inspiration #software #manufacturing #consulting #projects #branding #rebranding visiblelogic.com/blog/rebrandin…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Six questions to ask yourself that may help you evaluate your branding situation. #branding #rebranding #marketing #brand #rebrand visiblelogic.com/blog/should-yo…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

If you know which browsers they are using and what type of devices they view your site, you can ensure your site looks the best and is working correctly for most of your users. #website #webbrowser #devices #websiteviewers #site #users #browsers visiblelogic.com/blog/what-web-…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

If you want to invest in a strategy to improve your search results, there are three ways we can help: 1. Keyword research 2. Content marketing 3. Technical Optimization #contentmarketing #seo #searchengineoptimization #keywordresearch visiblelogic.com/blog/our-appro…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Visible Logic has helped many clients transition away from the page builder they are stuck with. We can start by auditing your current site and help you decide if we’ll transfer content or start fresh. #design #wordpress #marketing #branding visiblelogic.com/blog/wordpress…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

We are excited to have helped improve GNNE’s site and helped support such a wonderful organization. #website #websitedesign #redesign #goodwill visiblelogic.com/blog/non-profi…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Visible Logic is excited to announce the redesigned Branding Compass website was a winner in the 22nd Annual GDUSA Digital Design Awards. #branding #design #digital #award visiblelogic.com/blog/branding-…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Every day each of us is forced to evaluate potential risky situations and try to make the best decision for ourselves. Here are four insights to consider when assessing and planning your marketing during uncertain times. #marketing #planning visiblelogic.com/blog/marketing…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Our client takes a unique approach to his real estate business and asked Visible Logic to bring it to life by designing his logo, messaging, and developing his new website. #business #realestate #branding #website visiblelogic.com/blog/stand-out…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Visible Logic recently launched a redesigned website for Raising Readers. The website was a winner in the 22nd Annual GDUSA Digital Design Awards. #design #website #branding #marketing #digitaldesign #award visiblelogic.com/blog/redesigne…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Learn why the switch to Google Analytics 4 is happening and what steps to follow to ensure a smooth transition from your current Analytics into Google Analytics 4. #googleanalytics4 #googleanalytics #analytics visiblelogic.com/blog/google-an…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Most rebranding efforts involve a small group of team members. Here’s how to share the news with internal and external audiences so that the launch of the new brand is a success. #rebrand #communication #marketing #brand #success visiblelogic.com/blog/how-to-su…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

The size, complexity, and cost of a website can be determined by how many pages you have, the functionality, and whether you are using a pre-made theme or designing something from scratch. #websitedesign #websitebuilder #websitetips #websitedevelopment visiblelogic.com/blog/what-webs…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

To create the best experience for your visitors, make sure they can navigate your site in a way that makes sense. Your menus should be thoughtful and standardized. #website #websitedesign #branding visiblelogic.com/blog/website-m…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Websites can cost $500 to $50,000 (part of what’s so confusing about them!), so the wrong decision can be costly. The wrong partner will likely lead to a frustrating process and potentially poor results. #branding #websitedesign #marketing #website visiblelogic.com/blog/who-shoul…

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Emily Brackett, President of Visible Logic @VisibleLogic

3 years ago

Why Jeff Bezos is Wrong about Branding #branding #brand #marketing visiblelogic.com/blog/why-jeff-…

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Emily Brackett, President of Visible Logic @VisibleLogic

4 years ago

3 signs that your marketing problems are branding problems. visiblelogic.com/blog/marketing…

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Emily Brackett, President of Visible Logic @VisibleLogic

4 years ago

As an extension to our "Essential Elements for Your Software's Website" blog, we have expanded on properly setting up Google Analytics and why it is imperative. #digitalmarketing #marketing #googleanalytics visiblelogic.com/blog/how-to-pr…