Magnetude Consulting @_Magnetude
Magnetude is a B2B marketing firm that pioneered the fractional marketing approach for small to medium tech-related businesses. magnetudeconsulting.com Boston, MA Joined June 2012-
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We enjoyed this recent HBR article on how AI can enhance team meetings. At Magnetude, we’ve been integrating #AI tools into our own #meetings with strong results: improving prep, streamlining #collaboration, improving efficiency post-meeting, and more. hubs.li/Q03Gl_d40
Considering upping your #B2Bmarketing investment? The choice between in-house & outsourced isn’t always easy. We’ve broken down the pros and cons in our eBook. See the highlights here or download to dive deeper: hubs.li/Q03GlW2n0 #MarketingStrategy #B2BmarketingAgency
The right marketing and sales technology matters now more than ever. Check out our blog for the 5 essential tech categories to implement as you scale: hubs.li/Q03GlVLt0 #B2Bmarketing #B2B #martech
Saying your solution is #AIpowered no longer differentiates you. Buyers want to know what value #AI delivers. In her latest @Forbes_Agency article, CEO Natalie Nathanson shares advice on weaving AI into your #messaging without falling into the hype trap. hubs.li/Q03Fs8Wc0
Marketers are racing to adopt #AI tools and tactics, hoping to move faster, gain efficiency, and keep pace with expectations. But in the rush, many companies are skipping a critical step: ensuring their #marketing foundations are strong & strategic. hubs.li/Q03F3Sz00
Are your Google Ads working as hard as they should? Our blog highlights 5 mistakes #B2B companies make with #paidmedia—and how to fix them for better #ROI. Whether you're refining your campaigns or just getting started, small changes can yield big results. hubs.li/Q03DWnxp0
In #cybersecuritymarketing, more content isn’t always better — strategy wins every time. From nailing your core messaging to targeting the right personas, aligning content with your business goals is the difference between noise and impact. Read the blog: hubs.li/Q03CPqtG0
Choosing the right sales and #marketing technologies can be the key to unlocking sustainable growth—but with hundreds of tools available, where do you start? We break down 5 categories of essential #B2Btech on our blog: hubs.li/Q03C6gNW0 #martech #salestech #B2Bmarketing
Not all marketing partners are built for B2B tech—and choosing the wrong one can stall your growth. We’ve outlined 13 essential traits to look for in your next partner in our guide. Download here (no email required) → hubs.li/Q03t1Sv20 #B2BMarketing #FractionalMarketing
On the ground at Black Hat USA this week! From deep technical demos to fresh takes on security strategy, there's no shortage of insight and innovation on display. #BlackHatUSA #CybersecurityMarketing #Cybersecurity #B2BMarketing #BHUSA
While many in #cybersecurity are deep in the halls of Black Hat this week, for those not at the show (or just catching up between sessions), we’re sharing our most-read #cyber blog of all time. hubs.li/Q03B1LMj0 #cybersecuritymarketing #cybersecuritymarketingagency
Drumroll, please! 🥁 Our last MAG-niversary of the month is a big one. Here's to TEN years, Cyndy Hunter! Cyndy is our VP of Client Strategy & Delivery and a true force behind Magnetude. Cyndy, thank you for everything you’ve built & led over the decade. We’re lucky to have you!
Just a few short days until we're headed to #BlackHatUSA! We're excited to connect with the community and stay ahead of the latest in cyber. Are you attending? Let’s connect. Contact us to book a meeting: hubs.li/Q03yVdLf0 #BHUSA #CybersecurityMarketing #Cybersecurity
Happy MAG-niversary to Gary Corbett! Gary joined Magnetude Consulting two years ago as our Director of Business Development. He’s often the first face prospective clients meet when they come to learn more about us. We’re lucky to have you on the team, Gary—here’s to year three!
We're #hiring a Digital Marketer & Account Manager! If you’re a B2B marketer in #NewEngland who loves rolling up your sleeves, managing client relationships, and seeing your work directly impact #growth, this could be a great fit. hubs.li/Q03yhnFK0 #B2BMarketing #RemoteWork
Small is the new big in #B2Bmarketing. #B2B buyers are turning to tight-knit groups like Slack channels, private LinkedIn pods, and invite-only events for real talk and recommendations. These micro-communities are having macro impact on the buying journey. hubs.li/Q03wZfDp0
Escape rooms are no match for team Magnetude! We made it out of the with 20+ minutes to spare. Each quarter, we get together for a mix of #strategicplanning, #collaboration, and #teambuilding. It’s our chance tackle challenges as a group and enjoy some time together.
We often see MSPs and IT services firms get better ROI when they localize their marketing. Why? Local relationships and trust, the convenience of in-person work and meetings, and a smaller market to focus and differentiate yourself. Read our blog for tips: hubs.li/Q03w2m_x0
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