Michael Long @_MichaelLong
Editorial Director @SportsPro Joined September 2010-
Tweets2K
-
Followers1K
-
Following1K
-
Likes2K
After breaking more records in Paris, Simone Biles is the most marketable athlete of 2024. Here, with the help of the 27-year-old's agent and others who have worked closely with the American gymnast over the years, is an explanation of why: sportspromedia.com/insights/featu…
Underlining the impact of @f1academy, @McLarenF1's @racerbia ranks 8th for motorsport in @SportsPro's 50MM list She talks about growing up in the Philippines, the power of her social platform & the importance of being a role model 👇 #SportsBiz #50MM blackbookmotorsport.com/features/bianc…
@icecube: 'More teams, more ad dollars, more broadcast dollars, more everything' The rapper and @thebig3 CEO talks growing the business on the latest #SportsProPod. Listen here: podfollow.com/sportspro-podc… #sportsbiz #icecube #big3 #thebig3 #basketball #podcast
👀 The agenda for #SPNY24 has launched! With speakers from companies such as @NBCUniversal, @Big12Conference, @IMG, @LPGA, @Chiefs, @tiktok_us and many many more! View the agenda here ➡️ newyork.sportspro.com/agenda/
🚨 Major streaming news as Netflix makes move into live sports with ten-year WWE Raw rights deal 👇 ✍️ @MickeyCaskill #WWERaw #WWE #SportsBiz
SportsPro's Ten Influencers class for 2024 is out now... here are the figures that will define the sports industry year ahead 🙌 #SportsBiz
Introducing our new SP+ Media Hub! Designed for #SportsBiz professionals, the Media Hub offers valuable insights and market intelligence to shape your strategies Use 'SP25' for 25% off SP+ premium annual membership. Offer expires Friday Explore now 👉 bit.ly/SPplusMediaHub
🥁Introducing the 2023 @LaureusSport #SportForGoodIndex! As introduced by Laureus Academy Member, @BryanHabana, the Index celebrates the 30 brands who have made a positive impact through sport.
Messi, Kane and Kerr. On the latest Footballco Business Podcast, our guest is @SportsPro's @_MichaelLong, as we discuss the most marketable footballers in the world according to @SportsPro's 50 Most Marketable Athletes list. 🎧 pod.fo/e/1fb32e #50MM
🏀 Why are all eyes are on the NBA's potential $75bn TV deal and could it change US sports broadcasting? ✍️ @MickeyCaskill looks at the state of play and outlines why the NBA's next deal could be the last chance saloon for those looking to shakeup the US media landscape 👇
Once one of the UK’s most wanted criminals, @johnmcavoy2 turned his life around in prison. Now a Nike-sponsored athlete and social activist, he explains to @_MichaelLong how he's using his own experiences to transform the lives of young people through his Alpine Run Project
Dig into the detail, digest the data. This year's list follows the most comprehensive assessment of athlete marketability @SportsPro - and possibly anyone - has ever undertaken. Big thanks to our partners @NorthStarSG for pushing the envelope once again. #SP50MM
Dig into the detail, digest the data. This year's list follows the most comprehensive assessment of athlete marketability @SportsPro - and possibly anyone - has ever undertaken. Big thanks to our partners @NorthStarSG for pushing the envelope once again. #SP50MM
Good news. But is it a *good* deal?
There are no winners in the Women’s World Cup broadcast fiasco, only losers, writes @SuzyWrack theguardian.com/football/blog/…
"Unify the game of golf"
BREAKING: The PGA Tour, DP World Tour and LIV Golf have agreed a peace deal 'to unify the game of golf, on a global basis'. More to follow... #SportsBiz
This year's IPL was already the most-watched edition of the tournament with eight games to go. @Sanjog_G tells @_MichaelLong how Disney Star drove audience numbers this season and outlines the impact the record viewership has had on advertising revenues #IPL #SportsBiz
The IPL is truly #BetterTogether! The real ⭐s - our fans, tuned-in in record numbers & made #IPLonStar a MASSIVE success! You got your #ShorOn, while your favourite players got their #GameOn! sportspromedia.com/interviews/ipl…

Nick Meacham @SportsProNick
5K Followers 2K Following CEO of @SportsPro. Host of the #StreamTimeSports Podcast. Sharing thoughts and content on #sportsbiz, #OTT, #streaming, digital and more.
David Cushnan @DavidCushnan
5K Followers 2K Following Content Director - Leaders in Sport (@LeadersBiz). The business of global sport. Newsletter: https://t.co/JCHeUqcPru Podcast: https://t.co/ecnJC7W2EN
Andy Marston @AndyMarstonSP
2K Followers 1K Following I work in the sports industry (and write about it @SportsPunditHQ) 👨🏻💻 Proud dog dad to Kaia 🐕
SportsPro @SportsPro
36K Followers 214 Following A media and events business at the centre of the sports industry. Follow for #SportsBiz news, insights and podcasts. 🏎️ @MotorsportBB
Steve McCaskill @MickeyCaskill
4K Followers 2K Following Technology Editor @SportsPro. My timeline is basically ESPN 8 The Ocho with extra 5G.
Matt Slater @mjshrimper
52K Followers 3K Following Senior news reporter @TheAthleticFC . Just links here now - will occasionally chat at @mjslater.bsky.social.
Michael.R Payne @MichaelRPayne1
21K Followers 1K Following Sports Business: 22 Olympics, a few F1 races & a lot of mountains Books: Toon In! The unofficial & entirely unsanctioned Olympic History & Olympic Turnaround.
Nancy Gillen @Nancy_Gillen
4K Followers 3K Following Women's Sports Editor at @touchline_com / Author of 'La Vie Jamais Racontée: Alice Milliat, a French Heroine and Sporting Suffragette'. ✍️
Rob Harris @RobHarris
165K Followers 4K Following @SkyNews Sports Correspondent. https://t.co/WNZrqrlQrU https://t.co/I97RKSgysP https://t.co/0rwfiFz45u @SportUnlocked Was @AP
CDM 💡carlo de marc... @CDM
4K Followers 1K Following Advisor. C-suite. Sports&Media tech since 1987. Ex-CTO/CPO/CMO. Innovation, digital, OTT, AI/ML. Futurist, Public speaker. A guy with a scarf.
Nick Friend @NickFriend1
5K Followers 978 Following Journalist for @TheCricketerMag. Once of CNN & SportsPro. Ex-Cricket Argentina coach. CMJ Young Journalist of the Year, 2020. Views my own.
Jessica Berman @JessicaBerman1
7K Followers 1K Following Commissioner NWSL, ex NLL, Deputy Commissioner🥍 & Vice President, NHL; U of Michigan & Fordham Law Alum, Youth Sports & Rescue Dog Mom, Runner, Yoga Lover
Denis Green @Denisgreen10
3K Followers 3K Following 💼 Comms @MailmanGroup and @160over90 APAC - @Endeavor companies 📧 [email protected] 🔟+ years in China
Eoin Connolly @eoinfconnolly
2K Followers 811 Following Sports industry writer, editor, presenter. Formerly of @SportsPro.
Chris Hurst @chrishurst
2K Followers 4K Following Trustee of @womensporttrust and sports consultant, including work with @WeAreWhisperTV. Previously with @premierleague,@icc, @bbcsport and @nielsen.
JohnWallStreet @HowieLongShort
7K Followers 3K Following Sports intelligence. The most influential people in sports, media & finance start their day with JWS. Sign-up for free at https://t.co/5y9umotdDx
amar singh @amarjourno
8K Followers 6K Following Sports & Marketing | SVP, Content & Comms @MKTG_EMEA | Professor @TheFBA I Director @londonpressclub I Mentor @onemillionmntrs I my opinions are personal
Matt Rogan @mattrogansport
3K Followers 2K Following ✍️All to Play For @eburypublishing / Adviser / Speaker / NED @uksportsinst / Major Events @uksport / @eveningstandard Contributor / @twocirclessport Co-Founder
Adam Crafton @AdamCrafton_
130K Followers 7K Following Reporter @TheAthleticFC. Sports Journalist of the Year, 2023, awarded by @SportSJA. Newly based in NYC. Now on Blue Sky. https://t.co/Sb95JTcZa4
Howard Ungerleider @H_Ungerleiderr
448 Followers 280 Following Operating Advisor CD&R. Board member American Airlines & Kyndryl. Graduate of @UTAustin and @UCLA. Vocal advocate for a safe, inclusive & supportive workplace.
MR AUSTIN GARCIA @MrAustinGarcia
483 Followers 7K Following INVESTORS MENTOR 👜Account Manager 👜Fx Trader 👜Sofi Active Investing Company
MaughamVIP @MaughamVIP
6 Followers 225 Following Abusive relationship with ticket and hospitality biz based on endlessly being dicked around. Trying to share some light but feel like the canary in coalmine
Ovleakawg @Ovleakawg6074
31 Followers 2K Following
Sroogea @Sroogea484
35 Followers 2K Following
Lovelyn @ebubeughaa
1 Followers 117 Following 😍😍😍😍😍😍😍😍😍😍😍 Hello baby how are you doing today ? I’m available for fun , incall and outcall available and nice would you like to meet ? Am a female
AlexSmith @AlexSmith81
186 Followers 913 Following People can come up with statistics to prove anything…40% of all people know that. Head of Sponsorship @ Cure Leukaemia (views my own)
Collab FC @collabfc
220 Followers 571 Following The football first social media platform. Built on #fediverse technology. Less politics, less bots, more fans. Join your team today at https://t.co/Hx3HRQfFTw
Shidor @ShidorA9_J
11 Followers 307 Following
Slihet @Slihetxax
34 Followers 934 Following
Jennie S-S @jenniehudson
317 Followers 1K Following I’m a Yorkshire-based PR and Communications Consultant. All views my own.
Andrew Rose @fijian2040
116 Followers 6K Following
Catherine Rivas @Cahterina51
1K Followers 7K Following Orlando , FL 👩⚕️ Working With @who I Love Flowers 💐 My Moto Is To Provide A Healthy Life For You
Jessica Taylor @Jessica14585
320 Followers 638 Following CFO, venture capitalist, single mother stays disciplined and motivated Life motto: "Success is not final, failure is not fatal: it is the courage to keep going
Chris Lencheski @CLencheski
2K Followers 4K Following Husband, Father, CEO, Ex @ComcstSpectacor, @TPG, @wafrainv @NASCAR Team, Adj Prof @Columbia. @SyracuseU @HarvardHBS alumnus. [email protected]
David Smith @DavidSm010321
1 Followers 642 Following
JA @Jordiddy24
154 Followers 4K Following
Lisa Johnson @LisaJohnso83256
112 Followers 979 Following
shazzy @shazzy_saiyed
15 Followers 279 Following Business development, Strategic & Business alliance
One Eight Oh @OneEightOh
81 Followers 589 Following One Eight Oh PR is a full-service public relations firm with two locations: Sarasota, Fla. and Denver, Colo.
yaashmeen Barua @YaashmeenB
6 Followers 64 Following Corp Communications at Times Internet, the leading digital media group out of India (new account)
Rebecca @rvignali1
3 Followers 590 Following
kenneth steiger @KennSteiger
313 Followers 2K Following
SHE scores bangers @SHEscoresbanger
16K Followers 2K Following Women’s football content on YouTube & streaming platforms ✍️@CANsoccerdaily, @theguardian,@cbcsports,@globeandmail | Mariam Kourabi | [email protected]
Onclusive Researchers @OnclusiveMedia
402 Followers 7K Following Welcome to the Onclusive research team. We curate, build and manage our fantastic media contacts database. Follow @Onclusive for company wide updates
Sports Podcast Awards @SportsPodGroup
4K Followers 4K Following The Official Home of the Sports Podcast Awards, powered by @SportIndustry | #SportsPodAwards
Nic DeMichele @nicdemichele
70 Followers 103 Following
حقوق البث ا�... @SAT_4K
18K Followers 778 Following حساب متخصص في مجال حقوق البث التلفزيوني والمنصات الرقمية. من خلاله ستجد محتوى متنوعًا يتضمن آخر الأخبار والمستجدات في صناعة البث ومعلومات تهمك وايضا لا تهمك .
Toby @TobyEllisNoakes
340 Followers 2K Following
Tom Engelhardt @TomEngelhardt_
2K Followers 1K Following I work in football. International Partnerships @FootballAUS - Adelaide born and bred📍Sydney 🇦🇺 - Formerly KL 🇲🇾 Bishkek 🇰🇬
Theresa @theresa_fischet
216 Followers 3K Following
Graydon-mannetje @Graydonmannetje
1 Followers 10 Following NIET Mathijs Manders I Voetbal ⚽+ Finance 💼 I Feyenoord
Alexandra Criscuolo @AlexandraCrisc
953 Followers 1K Following Sustainability & CSR Director @nyrr | 2019 @GreenBiz 30 Under 30 | @BardMBA in #Sustainability | Former @Kickstarter, @EDFbiz, @generalelectric, @Stags_SwimDive
Laura Craig @LauraMeech
1K Followers 630 Following
Ben @BenMachonSP
42 Followers 337 Following
Shane Harmon @ShaneHarmon
7K Followers 2K Following Sports and Entertainment Industry pro. Managing Director Experiences TEG. Irish, Aussie, Kiwi @WhiteSox fan.
Alex Rozis @alexrozis
432 Followers 452 Following Senior Vice President, Global Communications, Octagon R&CPMK @Octagon @randcpmk Octagon Football, Basketball, Baseball, Hockey, OAS
Elisa Haemmerle @Elisa_Hammerle
4 Followers 46 Following Tokyo 2020 Olympian | Austrian Gymnast | World Cup Medalist | European Championships Finalist | Sports Manager
Aby Goodman @abywithoneb
950 Followers 714 Following Communications @MLB ⚾️ | ASU🔱 @Cronkite_ASU Alumni 👩🏻🎓 | IG: @abywithoneb
Nick Meacham @SportsProNick
5K Followers 2K Following CEO of @SportsPro. Host of the #StreamTimeSports Podcast. Sharing thoughts and content on #sportsbiz, #OTT, #streaming, digital and more.
David Cushnan @DavidCushnan
5K Followers 2K Following Content Director - Leaders in Sport (@LeadersBiz). The business of global sport. Newsletter: https://t.co/JCHeUqcPru Podcast: https://t.co/ecnJC7W2EN
Andy Marston @AndyMarstonSP
2K Followers 1K Following I work in the sports industry (and write about it @SportsPunditHQ) 👨🏻💻 Proud dog dad to Kaia 🐕
Front Office Sports @FOS
225K Followers 284 Following Sports is big business. @FOS_Today | @FOS_Live
SportsPro @SportsPro
36K Followers 214 Following A media and events business at the centre of the sports industry. Follow for #SportsBiz news, insights and podcasts. 🏎️ @MotorsportBB
Nick Harris @sportingintel
145K Followers 1K Following Sportingintelligence: A perpetually sceptical attempt to make sense of sport's relationship with money. Interested in conmen & numbers. Reassuringly grumpy.
Ricardo Fort @SportByFort
13K Followers 468 Following Sponsorship Marketing expert. Founder of Sport by Fort Consulting. Former Head of Global Sponsorships at Visa and The Coca-Cola Company.
Professor Simon Chadw... @Prof_Chadwick
23K Followers 539 Following Professor of Afro-Eurasian Sport. GeoSport Substack https://t.co/7kZujjNW8b
Martyn Ziegler @martynziegler
108K Followers 2K Following Chief sports reporter for The Times - views entirely my own, jokes probably stolen.
Steve McCaskill @MickeyCaskill
4K Followers 2K Following Technology Editor @SportsPro. My timeline is basically ESPN 8 The Ocho with extra 5G.
Scott Soshnick @soshnick
12K Followers 1K Following Editor-in-chief/co-founder @Sportico. Dad to 16-year-old monkey. Opinions mine and mine only.
Martin Ross @martingrantross
3K Followers 2K Following Global News Editor at SportBusiness. Long-suffering Scottish football fan.
Unofficial Partner™ @UnffclPrtnr
5K Followers 953 Following Overthinking the sports business, for money. Podcasts x Newsletters x Events
Swiss Ramble @SwissRamble
239K Followers 1K Following Brit blogging from Switzerland, usually about the business of football.
COPA90 @Copa90
225K Followers 4K Following Welcome to the home of global football fan culture, COPA90 is how football feels.
Matt Slater @mjshrimper
52K Followers 3K Following Senior news reporter @TheAthleticFC . Just links here now - will occasionally chat at @mjslater.bsky.social.
Eben Novy-Williams @novy_williams
13K Followers 1K Following deputy editor @Sportico. join our club! 👉 https://t.co/6HuPMlLyzm
Michael.R Payne @MichaelRPayne1
21K Followers 1K Following Sports Business: 22 Olympics, a few F1 races & a lot of mountains Books: Toon In! The unofficial & entirely unsanctioned Olympic History & Olympic Turnaround.
Andrew Petcash @AndrewPetcash
106K Followers 683 Following Sports, Business, Investing | @ProfluenceCo
Guardian sport @guardian_sport
878K Followers 2K Following This account has been archived. Follow us on https://t.co/rFTN7wLp4S
Alexandra Criscuolo @AlexandraCrisc
953 Followers 1K Following Sustainability & CSR Director @nyrr | 2019 @GreenBiz 30 Under 30 | @BardMBA in #Sustainability | Former @Kickstarter, @EDFbiz, @generalelectric, @Stags_SwimDive
Alex Rozis @alexrozis
432 Followers 452 Following Senior Vice President, Global Communications, Octagon R&CPMK @Octagon @randcpmk Octagon Football, Basketball, Baseball, Hockey, OAS
Alex Coulson @Alex_Coulson
3K Followers 2K Following MD of NSE @nse_gg Advisor at Sport Industry Group @SportIndustry Exec Director at Benchmark. (Personal views etc)
Mike Berners-Lee @MikeBernersLee
12K Followers 133 Following How can we survive the Anthropocene? Books: 'There is No Planet B', 'How Bad are Bananas?'
Oceana in Europe @OceanaEurope
28K Followers 5K Following 🌊 For the Oceans 🌊 Working to protect the ocean through efforts to #BanBottomTrawling #EndOverfishing #FightIUUfishing and ensure #PlasticFreeSeas
Aravaipa Running @AravaipaRunning
20K Followers 406 Following We organize premiere trail & ultra running events in AZ, CO, UT, NV & NH.
Save Our Rivers @save_our_rivers
473 Followers 303 Following Formerly Save The Conwy. Working together to protect free flowing rivers.
RiverActionUK @RiverActionUK
13K Followers 1K Following River Action is a UK-based environmental campaigning body committed to rescuing Britain's rivers.
Friends of the Lower ... @of_wye
561 Followers 45 Following Working to Save the River Wye from pollution. Email contact:- [email protected]
Oscar Boyd @omhboyd
2K Followers 391 Following Freelance Podcast Producer, with work for @guardian, @cleaninguppod, @climate. Recently cycled the length of Japan
Bloomberg Green @climate
102K Followers 152 Following Get news on climate tech, science, clean energy, EVs, environmental policy, finance and greener living | ✉️ Subscribe at link in bio | Read: https://t.co/RoZimiNBuz
Sean Verity @SeanPaulV
1K Followers 1K Following https://t.co/uu9XHztutn | #LUFC | #Mets | Wear Sunscreen
TheGreenRunners @TheGreenRunnerz
3K Followers 221 Following We are a running community making changes for a fitter planet. 🌍🌎🌏
Montane Spine Race @TheSpineRace
16K Followers 737 Following The MONTANE Spine Race is one of the world’s toughest endurance events.
Dan Primack @danprimack
156K Followers 5K Following Biz editor @Axios. Pro Rata newsletter. [email protected]. Native Masshole. DM for Signal/Telegram.
Tim Key @timkeyperson
117K Followers 506 Following https://t.co/l0Froz8WYB BALLAD OF WALLIS ISLAND in cinemas NOW 🏝️
Lev Akabas @LevAkabas
10K Followers 800 Following NBA 🏀 & sports business 💵 data viz 📊 for @Sportico All opinions are my own
Protrailrunners @protrailrunner
931 Followers 21 Following Together for a fair and responsible trail running
Francesco Puppi @fra_puppinho
952 Followers 707 Following Professional athlete for @nike - Physics graduate - Pro Trail Runners Association co-founder
Jocelyn Timperley @jloistf
7K Followers 2K Following Editor/writer @BBC_Future Planet | Freelance environmental journalist | Now back from maternity leave | Prev: @CarbonBrief | DMs open
Steve Wilson @SteveWilson_LDN
7K Followers 2K Following Former AP Olympics specialist. Independent consultant, writer, mentor. Long-suffering Redskins fan. Tennis player. Crossword solver.
WePlanet @weplanetint
8K Followers 390 Following We’re a citizens movement. We want to stop climate change, reverse biodiversity loss, create more space for wild nature, and help emerging countries develop.
rosa. @rosa_rtk
2K Followers 693 Following 🎤⚽️👚✍🏾 writer, creator & presenter featured @chelseafc @premierleague | LLB, LLM, LPC, NCTJ
ADAPT Network @ADAPTNet
10K Followers 241 Following The Adventure Lifestyle Network | Based in the UK | We cover topics that make every day an adventure
Earth Hero @EarthHeroOrg
16K Followers 831 Following A billion compassionate activists can restore a healthy earth | Your free personal app to rise up against climate change | Nonprofit movement
Thomas Shields @readmynewslettr
2K Followers 892 Following Founder @pickleball | Angel Squad @hustlefundvc | Member @hamptonfounders | MBA @utexasmccombs
Victoria Gosling OBE @VickyGoslingOBE
1K Followers 302 Following CEO: GB Snowsport⛷️ Board Mbr: BOA🇬🇧 Chair: GB Surfing🏄 NED: The Jockey Club🐎 ex CEO: Invictus Games🏟️ ex Group Capt: RAF ✈️ ex Chair: Rugby Centurions🏉
Andi Chu @WhatChuDo
1K Followers 318 Following VP, Editor in Chief @tennischannel @tennis @pickleballtv. I'm either talking travel/tennis/tech, or singing.
Damian Carrington @dpcarrington
69K Followers 2K Following I'm Environment Editor at the Guardian | I don't read notifications but my DMs are open | Send info confidentially via this link👇
Adventure Uncovered �... @AdventureUncvrd
5K Followers 5K Following Influencing social and environmental change through adventure | ✍️ Editions | 🎥 Film Festival @AUFilmFestival | Adventure Ramblings Newsletter🗞👇
neonstash @NeonStash
1K Followers 2K Following Photographer, journalist and communications consultant focused on outdoor sports for environmental and societal good. @gettyimages Show Us 2020 Grant Winner.
Amy Fairman (née Sla... @AmySlack_1
1K Followers 524 Following Bristolian living in Falmouth. Campaigns Manager @RiverActionUK. Former Head of Campaigns & Policy @sascampaigns. Views are my own. She/Her.
Λ B R Λ H Λ M @abestein
824 Followers 801 Following Head of Innovation @sportsilab, Founding @providencecity_ “Old Rogue”, Sports Management Faculty at @BostonCollege, @MIT MS ‘13, @HaverfordEdu '03.
The Wave @TheWave
19K Followers 4K Following Inland surf destination • Waves for all levels and abilities Discover the joy of #surfing and #bluehealth at #TheWaveBristol Working on #TheWaveLondon
MuchBetterAdventures @muchbetterAdven
4K Followers 3K Following On a mission to protect our world's wild places, one adventure at a time. Co-founder of @TourismDeclares. Certified B Corp™.
Jack BB Clayton @JackBBClayton
754 Followers 2K Following Done words: The Red Bulletin, MUNDIAL, Islands, loveEXPLORING, Much Better Adventures, Wisden Cricket Monthly, Nat Geo Trav and more.
huck @HUCKmagazine
52K Followers 269 Following Sport • Music • Rebellion. Subscribe to our premium, independent journalism here: https://t.co/PoxroAjoQL
Raconteur @raconteur
25K Followers 927 Following Stories that connect modern business. Certified B Corporation. PPA Media Business Media Brand of the Year 2022.
sam haddad @shhhaddad
2K Followers 3K Following // freelance writer @guardian @raconteur @1843mag @huckmagazine @lonelyplanet & more // action sports (esp snow & surf), the environment & the outdoors //
Oceana @oceana
485K Followers 2K Following Dedicated to protecting & restoring the world’s oceans on a global scale. Press inquires: @PressOceana BlueSky → https://t.co/r7FkTxGdSF
Surfers Against Sewag... @sascampaigns
74K Followers 8K Following UK charity, creating #OceanActivists everywhere. 🌊 Campaigning for a thriving ocean, thriving people ✋ Join our community https://t.co/hNlfMBHSlo