Paul MacGregor @_paulmacgregor
Director of Marketing & Strategy at Val Morgan Group. Interested in #content #advertising, #media and #marketing. Sydney, Australia Joined March 2007-
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"Why attention is the world’s most valuable resource" lnkd.in/bACKBFR by @threebillion on @LinkedIn
Paul MacGregor retweeted
Why attention is the world’s most valuable resource x @MarketingMag @_paulmacgregor marketingmag.com.au/hubs-c/attenti… #media
When you apply a level playing field, you start to see the nonsense in digital video views.
When you apply a level playing field, you start to see the nonsense in digital video views.
"The Death of the Traditional / Digital Divide (aka Video Digital is a Tsunami of Horseshit)" linkedin.com/pulse/death-tr…
"Game of Screens: How Game of Thrones is Redefining Viewing Behaviour" linkedin.com/pulse/game-scr…
TV's united front to tackle "inaccurate claims" from digital - AdNews po.st/7ndv2J via @Po_st
The power of television has never been in doubt, we were just guilty of not telling people enough. Today it changes.
The power of television has never been in doubt, we were just guilty of not telling people enough. Today it changes.
Internet Video Views Is A 100 Percent Bullshit Metric @Gawker #digirati @_MCN gawker.com/internet-video…
“Maybe the TV set is dead... but TV as a medium is doing just fine,” #television @bandt @_MCN @CaratAUNZ bandt.com.au/media/theres-m…
"Opinion Piece: Television is now an experience" by @pauljmacgregor on @LinkedIn linkedin.com/pulse/opinion-…
Television in an experience, not a device @_MCN #TV #television mcn.com.au/news/opinion-p…
Digital Media's 'Crap Trap' theinformation.com/escaping-the-d… via @Mumbrella
MCN leadership promotions converge digital and TV - AdNews po.st/F7Vgkj via @Po_st
Selling the power of television adnews.com.au/opinion/ten-s-… @AdNews #television @howcroft
Facebook wants to have its cake...but still eats it. @_MCN @FinancialReview @Maxepmason @facebook afr.com/business/media…
The challenges in TV’s drive towards data #data #programmatic @AOLPlatforms @AdNews @_MCN adnews.com.au/opinion/the-ch…
Television Out of Home. It the hot new thing. adnews.com.au/news/mcn-enter… @_MCN @AdNews #ooh
Paul MacGregor retweeted
Media CEO Survey: Asia and digital is top of mind for the industry's top leaders in 2016 bit.ly/1jWZ8db
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