Shashank Sharma @_shashank26
Helping creators grow smarter. YouTube strategy meets psychology. Earth Joined July 2022-
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Shashank Sharma retweeted
a job gives you weekends. a startup makes you forget what day it is.
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Use AI as your feedback loop. Prompt: “Act as a YouTube consultant. Analyze why this video got low views.”
Midjourney/Photoshop AI = secret thumbnail weapon Create unique background scenes or dramatic lighting with AI. Nobody else has your assets.
Priming works. Open with a question: “Have you ever felt stuck uploading videos no one watches?” Now the brain is primed for your solution.
Shashank Sharma retweeted
One of the most brutally effective ways I know of becoming successful is to actually try really really hard.
YouTube doesn’t push videos. It tests them. Your job: Win that test with CTR & Retention.
Videos don’t die in 48 hours anymore. YouTube now surfaces old videos in Home for months — if they perform.
The algorithm follows the audience. If people click and watch → you grow. Not based on time, subs, or luck.
Shashank Sharma retweeted
Advice for creators who suck at YouTube titles: 1. You need to become a master of writing titles that generate curiosity. Challenge your audience’s expectations, create curiosity gaps, and pair opposite things together to build curiosity.
Mirror your audience’s language. Speak like they think, not like a narrator. Psychology of relatability = longer sessions.
Priming works. Open with a question: “Have you ever felt stuck uploading videos no one watches?” Now the brain is primed for your solution.
Every viral video has at least one of these: → Mystery → Transformation → Conflict → Emotional payoff → Unexpected result
Scarcity triggers urgency. “This strategy won’t work in 2026.” Now your content feels time-sensitive.
Want higher ad rates? Make videos in high-CPM niches: → Finance → Software → Health → Education → Tech Reviews
Scarcity triggers urgency. “This strategy won’t work in 2026.” Now your content feels time-sensitive.
Use micro-goals to retain viewers. “Stick around till the end, I’ll show you exactly how to apply this.” Future payoff = sustained attention.
Every script should have a moment of "aha." A psychological reward = viewer satisfaction = shareability.
Before making a video, ask: “Would this be clickable even if I had zero subscribers?”
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