Will Gough @_willgough
Founder, COO, Investor and Talent & People! 28club.co.uk England, United Kingdom Joined June 2019-
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Last week someone asked me "How do you manage businesses, keep up your training plan, organise a wedding, and still have a life?" š¤ Thereās no single answer, but a lot of people assume that building a business requires sacrificing balance and personal life entirely, this isā¦
The secret to offering a service everyone wants š Running a service based business is a different game from selling a product. With a service, youāre not just making a transaction youāre committing to a relationship, becoming part of your clientās journey, and fulfilling aā¦
One of my biggest lessons in 2023? The power of consistency. Consistency is a game changer, hereās why š It doesnāt just speed up learning; it fuels meaningful growth. Progress comes from steady, committed actions that keep us moving forward, no matter the goal whether itāsā¦
Why we chose an office over salaries š 2024 was a breakthrough year for 28. From pocket change, we built 28 into a six-figure brand in just one year! But instead of paying ourselves, we reinvested every bit into building something that lasts. Hereās how weāve allocated ourā¦
Founder led storytelling is one of the most powerful tools for building a brandš Itās not just about selling a product or service, itās about sharing the journey. People connect with real, human experiences, and they buy into the people behind the brand. Take @BenFrancis1992ā¦
Why I chose to rebuild my recruitment agency with a focus on E-commerce š In 2023, I hit a wall. Burnt out and exhausted, I knew I needed a break, but I also knew Iād be back I wasnāt done building. Iād always been fascinated by e-commerce since I was having my first brand;ā¦
From 7 figure agency owner to driving London's next sportswear brand š For those who donāt know, 28 isnāt just another brand. We're on a mission to build a community that fuels personal growth and collective achievement through community. In just one year, we've hit someā¦
How I made it through my toughest mental health battle š After my agency collapsed (see my last post for more on that), I was blindsided by the mental toll it took. I didnāt realise how deeply it would impact me, or just how much I was pushing myself to keep up a āstrong andā¦
Last year, my agency hit rock bottom š I had to let go of both clients and employees I loved working with. It was a tough pill to swallow, but looking back, I know I didnāt lead the way I needed to. My team of six quickly became a team of none. š But 2024 is all aboutā¦
In 2018, I launched my first clothing brand. It didnāt take off the way I hopedābut was it really a failure? š The 90ās logo mania was everywhere that year, with brands like @OffWht, @theyeezymafia, and skinny jeans dominating streetwear. Seeing newer brands rise and takeā¦
I've FAILED my whole life, but here's how it shaped me š I'm 29 now, an age that once seemed so much older to my younger self. As time goes by, you naturally start reflecting on your experiences, wondering what made you who you are today. Hereās what Iāve unpackedā¦ Sinceā¦
Hello Network! š I'm Will, Founder of Hire Incognito, where we help E-commerce companies hire top-tier talent at affordable rates, and COO of 28, a brand empowering ambitious individuals š I'm excited to start posting more regularly here on X, so for those who donāt know meā¦
Need some killer hooks for your next campaign? Weāve dropped 80 hooks that work for any niche. Whether you're looking to drive engagement, spark curiosity, or make a bold statement, we've got you covered. Donāt overthink itāswipe through and start creating content thatā¦
šØ Iām #hiring ANOTHER exciting role! This time I'm looking for a Community Content Manager at @WhiteHatGB. Check out the role below and please share with people you think should go for it! linkedin.com/jobs/view/2018ā¦
Dyslexia is just a different way of thinking, not a disadvantage. Wouldnāt the world be rather boring if we were all the same? virg.in/58P
"UK software development may decline post-Brexit" š So today I read that "UK are in danger of losing software development post-Brexit." š« What do people think? buff.ly/2CuyQh9
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