Michael Su @aegas_ms
Co-founder of @subshipxyz | CEO at https://t.co/fiHkUcgxtC | Products builder aegas.io go build web3 with us Joined May 2020-
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what killed half of last cycle’s DeFi rollouts? many tried to perfect governance out of the gate - instead, test risk limits tight and expand only once something actually breaks (or nearly does)
stablecoins eating the world? Tether’s cofounder thinks so - imagine every dollar (and euro) on-chain by 2030 ask yourself how many integrations your stack needs next year if he’s right
brands aren't struggling with “blockchain”, they're boxed in by migration pain, retraining, and feeling dumb in new wallets clear ROI wins way more deals than “community building”
when Samsung signed up 75m Galaxy devices into crypto with Coinbas - they didn’t overthink "mass adoption" pitch… they shipped wallet hooks into an app everyone already uses for coffee payments
when I hear "which chain to pick", it never starts with user pain or budget start with: what’s the biggest friction for your users? then pick infra that gets them past it
practical: use AI to predict participation patterns in loyalty programs but keep onboarding dead-simple: endless features tank retention if friction isn’t trimmed row by row
staking looks smooth in backtests but live volatility burns careless reward design fewer levers, greater trust; also explains why whales actually stay put on high-volume pools
I’m seeing a pattern: project launches reward tokens fast, onboard beta users, then pivots half their assumptions after one cycle of feedback [the fastest way to spot sunk cost traps]
before you ship anything tokenized, pressure-test 1 thing: do real users even care about your “fractional anything”? shipping MVPs that nobody wants is way cheaper than scaling dead weight
the only migration strategy that worked is: → staged releases + → shadow data syncs + → team retraining in small chunks
data point: brands chasing NFTs for “community” but skipping user incentives end up with discord ghost towns and floor prices tanking by week two - so much for digital loyalty
practical: onboarding should take less than 60 seconds from scan-to-first asset for retail if your wallet setup process gets lost in jargon, congrats - you just trained users to never come back
LFG ❤️🔥
stablecoins are trending again - @okx letting Singaporeans buy coffee with USDC/USDT via GrabPay scan-to-pay isn’t innovative it just means UX finally won over regulatory scare tactics (and people like saving fee money)
nobody in trad finance cares how pretty your DAO is if workflows eat hours to retrain staff or migrate data UBS used Chainlink to drive tokenized fund redemptions with ISO 20022 standards talk about minimal friction
heard “tokenization fixes this” too many times? ask which part gets simpler: compliance or ops bottlenecks? saw banks moving funds on-chain using old SWIFT rails this week - means the legacy system never really dies
.@base NFTs beating rivals in sales (1.27m txs, up 1,000%) not just noise from AI games, it’s narrative clarity in action product-market fit is visible where friction melts track the increase, not the hype
many says blockchains “create transparency,” like there isn’t an equal cost in glass house tradeoffs - more sunlight means more visible messes, which get expensive right as momentum shows up
practical: don’t measure active wallets count DAUs who survive onboarding plus make 2+ real tx/wk if that metric is flat, odds are your PMF dreams died three designs back
people keep blaming infra for poor cross-chain action but 9/10 times it’s your wallet UX stalling growth
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