Ali Murbe @alimurbe

Helping brands turn clicks into customers with high-converting Facebook ads | Let’s scale your business profitably. linktr.ee/alimurbe Nairobi Joined June 2010

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Ali Murbe @alimurbe

3 months ago

Facebook asks: What do you want? Pick one based on your business goal: 🧠 Awareness – Just want people to know you exist 📥 Messages – You want DMs 💰 Sales – You want people to buy (e.g. via website or checkout) 👉 For most Kenyan small businesses, start with Messages.

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Ali Murbe @alimurbe

3 months ago

Even big companies use Facebook ads. Not because they’re desperate… But because ads work. If they trust it with millions — You can trust it with hundreds. Start small. Grow smart.

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Ali Murbe @alimurbe

3 months ago

Don’t be fancy. Be clear. People don’t read ads — they scan them. Instead of this: “Our pastries are exquisitely handcrafted to perfection…” Say this: “Fresh cakes. Made daily. Free delivery in Westlands.” Simple wins.

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Ali Murbe @alimurbe

3 months ago

Start your ad with a HOOK. It’s the first sentence that grabs attention. Examples: ✅ “Tired of watery porridge?” ✅ “We just launched in Kisumu!” ✅ “Looking for a plumber who actually shows up?” Make people stop scrolling.

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Ali Murbe @alimurbe

3 months ago

If it’s a shoe ad: ❌ “Black Jordan 1s now available” ✅ “Get the Jordan 1s look at half the price. Limited stock.” Value, not just description.

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Ali Murbe @alimurbe

3 months ago

Makeup artist in Kilifi? Ads with transformations targeting Kilifi Town + Mtwapa will get bookings. Add your number, not a link—locals prefer calling.

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Ali Murbe @alimurbe

3 months ago

A great product + poor marketing = frustration. A good product + smart ads = freedom.

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Ali Murbe @alimurbe

3 months ago

Use WhatsApp buttons. People prefer to chat before they commit to buying.

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Ali Murbe @alimurbe

3 months ago

You think you're struggling because the economy is tough. But part of it is that no one knows your hustle exists. Fix that with visibility. Start with Ksh 150.

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Ali Murbe @alimurbe

3 months ago

Facebook ads don’t just help you sell. They help you test new ideas. Launch a new product with a Ksh 100 ad and see if the market bites.

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Ali Murbe @alimurbe

3 months ago

Instead of telling 5 people you bake cakes, tell 5,000. Ksh 250. One weekend ad. Let the feed work for you.

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Ali Murbe @alimurbe

3 months ago

No one’s too small for Facebook ads. You’re just too quiet in a noisy market.

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Ali Murbe @alimurbe

3 months ago

Someone in Kisii is looking for your service right now. They just don’t know you exist. Run a Ksh 250 ad and show up in their feed.

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Ali Murbe @alimurbe

3 months ago

Facebook ads don’t just sell. They introduce you. They remind people you exist. They position you as the obvious choice.

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Ali Murbe @alimurbe

3 months ago

Ksh 150 can show your hustle to 2,000+ people. No brainer. If your profit margin is decent, that ad could be your best investment.

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Ali Murbe @alimurbe

4 months ago

You don’t need to chase followers. You need to chase buyers. And Facebook ads help you reach the ones most likely to pay. Even with Ksh 200.

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Ali Murbe @alimurbe

4 months ago

You don’t need to go viral. You just need to be visible to the right 100 people. That’s how sustainable small business begins.

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Ali Murbe @alimurbe

4 months ago

Ksh 300 can feel like a lot when you’re starting. But when used well in a targeted ad, it becomes the seed of a business breakthrough. Test. Learn. Adjust. Grow.

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Ali Murbe @alimurbe

4 months ago

You have a good product. But if no one sees it, how will they buy? Facebook ads help you go from “known by friends” to “ordered by strangers.”

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Ali Murbe @alimurbe

4 months ago

A mama selling boiled eggs and smokies by the roadside can double her income with one poster-style ad targeting her estate. Don’t underestimate local ads.