Graeme Benge @biddablebenge
#paidsearch #ppc #paidmedia #biddablemedia Southampton Joined April 2012-
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Following732
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Graeme Benge retweeted
Ohhhhhhh this is so, so good.
Ohhhhhhh this is so, so good.
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Graeme Benge retweeted
"Audience bid adjustments have no impact with automated bidding" Screenshot: day to day comparison for campaigns using Target ROAS
Graeme Benge retweeted
Grab your own #GoogleAds Pacing Dashboard template to make informed #PPC management decisions every month, by Amy Hebdon (@amyppc) via @sejournal>> buff.ly/3FrEoYp
Graeme Benge retweeted
I mentor a young lad with poor literacy skills who is starting a landscaping business. He struggles to communicate with clients in a professional manner. I created a GPT3-powered Gmail account to which he sends a message. It responds with the text to send to the client.
To what extent would you agree/disagree that competitor metrics (Imp. Share, Outranking etc) have little *direct* impact on tROAS or tCPA bid strategies because that's not what is being optimised for? #ppcchat #googleads
Graeme Benge retweeted
#MicrosoftAds introduces Microsoft Clarity to help you better understand post-click user behavior and engagement on your landing pages. Lauren Tallody and Ankit Kapoor have details via @MSFTAdvertising: buff.ly/3AWdIcC #PPC #paidsearch
Graeme Benge retweeted
New In Data Studio: Google Maps 2nd-level country subdivisions You can now visualize US counties and other 2nd-level country subdivisions (e.g., French departments, Italian provinces) in Google Maps. Learn more: support.google.com/datastudio/ans… #measure
Very useful. In the #googleads interface, I've custom columns that calculate per day spends (eg: cost/30, date range = last 30 days), hopefully can replicate something like that in #datastudio #ppcchat
Very useful. In the #googleads interface, I've custom columns that calculate per day spends (eg: cost/30, date range = last 30 days), hopefully can replicate something like that in #datastudio #ppcchat
Graeme Benge retweeted
Today we’re introducing Tip Jar, a new way for people to send and receive tips. 🧵
👀Keep those peepers peeled👀 #ppcchat #googlesads #paidsearch clixmarketing.com/blog/2021/04/2…
Hello Phrase Plus 👀 support.google.com/google-ads/ans… #ppcchat
Could watch this for days.
Why Google Ads and Google Analytics Convs. Don’t Align (And Why You Should Try The Attribution Beta) ppchero.com/why-google-ads…
RSAs: Are they living up to the promise? It depends. searchengineland.com/google-respons…
Graeme Benge retweeted
Matthew @McConaughey sits down to have an Uncomfortable Conversation with a Black Man. Enjoy & share
Graeme Benge retweeted
This! >> @unbounce data science findings (40k landing pages) show copy (28%) was 2x as influential as design (13%) in why visitors converted.
Graeme Benge retweeted
Diary of a fad:
I feel seen.
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