Carolyn Shelby @cshel

Full-stack SEO: AI, Technical, & Enterprise Strategy | Speaker, consultant, command line elitist cshel.com Chicago Joined March 2007

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Carolyn Shelby @cshel

6 days ago

Listen, I keep my ringer off because the sound makes my anxiety go bonkers. Don’t you dare sit in a quiet restaurant with your ridiculously loud ringer *on* and proceed to *ignore it* for 50 rings “because you’re eating” — absolute chaos

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Carolyn Shelby @cshel

a week ago

I’m at the booth at #WCUS giving out decks of playing cards… probably not supposed to be encouraging people to set up 3 card monty stands in the hallway. Oops ;)

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Carolyn Shelby @cshel

a week ago

It appears the @yoast SEO Update can now be watched directly on X, so here’s the link and please enjoy :)

Alex Moss @alexmoss

a week ago

It appears the @yoast SEO Update can now be watched directly on X, so here’s the link and please enjoy :)

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SearchEngineJournal® @sejournal

a month ago

AI As Your Marketing Co-Pilot: How To Effectively Leverage LLMs In SEO & Content. via @cshel: hubs.li/Q03BvNTx0 #llms #marketing #DigitalMarketing

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Carolyn Shelby @cshel

a month ago

I wonder if I could fill a bowl with mint double stuffed Oreos and then pour coffee over it (like cereal, sort of)... I mean, that is basically cereal. That qualifies as breakfast. Yeah.

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Carolyn Shelby @cshel

2 months ago

Excited to speak at #GEO Conference in Austin TX on Fri! Catch my sesh: Structuring Content for #AI - beyond structured data: strategies to help LLMs understand & surface your content @yoast #SEO was doing this before it was cool ;) <10 tix left! geo-conference.com

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SearchEngineJournal® @sejournal

2 months ago

Beyond Keywords: Leveraging Technical SEO To Boost Crawl Efficiency And Visibility. via @cshel: hubs.li/Q03wpZmz0 #SEO

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SearchEngineJournal® @sejournal

2 months ago

Yoast SEO Functionality Is Now Available Within Google Docs. via @martinibuster: hubs.li/Q03ww4FH0 #SEOnews #Google #SEO

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Alex Moss @alexmoss

3 months ago

🚨New feature klaxon from @yoast SEO! 🚨 We have now introduced our llms.txt generator for your #WordPress site! Update and enable - simple!

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Carolyn Shelby @cshel

3 months ago

The thing I couldn't write in the LLMS.txt article I wrote in @sengineland last week was that today (June 10) @yoast released an LLMS.txt feature in Yoast SEO that automagically generates an llms.txt file for your #WordPress site. Plz check it out! yoast.com/yoast-seo-june…

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Jono Alderson @jonoalderson

3 months ago

And thus begins the next chapter of a FAIRer, safer, better WordPress. fastcompany.com/91347003/wordp…

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Carolyn Shelby @cshel

3 months ago

PSA: Women join professional Slack workspaces for *business reasons*, not to field creepy DMs and certainly not to get picked up. If it’s not work related, stay out of their DMs.

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Carolyn Shelby @cshel

3 months ago

LLMS.txt ≠ robots.txt It’s like a treasure map to your best, AI-ready content. Digging without a good map is like dropping 100 guesstimated caissons and hoping one hits Templar gold. AI doesn’t have the budget for a centuries-long dig. Anyway, check out my latest article :)

Search Engine Land @sengineland

3 months ago

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Max Braglia @maxbraglia

3 months ago

📚 Just read one of the best no-fluff playbooks on structuring content for AI search. @cshel breaks down exactly how to make your content AI-friendly without sacrificing quality. Her insights are spot-on: 🏗️ Logical heading hierarchy: H1 → H2 → H3 structure isn't just for…

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Carolyn Shelby @cshel

3 months ago

If you're running #WordPress plz check out my latest in @sejournal -- It's not about how LLMs work, it's about how to structure your WP site so AI-powered search can understand & cite you. Practical tips for thriving and whatnot :)