Daniel Ceppos @danielceppos
Product Manager and digital strategist for @AmericanExpress #MembershipRewards. Continual learner. Carnegie Mellon Alum. Pretty cool guy. danielceppos.com Jersey City, NJ Joined June 2009-
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Hypothesis-Driven Development requires an org to value a learning mindset. Product leaders must emphasize all technical solutions are iterative tests seeking customer validation, not fixed or final answers. Great implementation tips via @barryoreilly: buff.ly/2oQg0Y1
As more products are designed and built mobile-first, product managers must learn mobile navigation behaviors from their users and solve challenges. Great analysis of common challenges from @lamasnstuff : buff.ly/2GMTgju
More than ever, companies in regulated industries (like financial services and health care) need to adopt iterative and scalable product discovery techniques. Product Managers must champion solutions: buff.ly/2EdSAFm
Effective stakeholder collaboration can be a major challenge for Product Managers in all orgs. True leaders must highlight common objectives, honor different perspectives, and build a culture of trust: buff.ly/2nF45vf
Key learning from Google's Principles: Innovation is a team sport. A product manager's job is to keep the team open to new ideas, user-centered, and focused on its mission: buff.ly/2E1GrjS
Sunday encouragement from @Hired_HQ: Clout, salary, and opportunities are on the rise for technology product managers. Our impact can be outsized, yet the best of us are hard to find: buff.ly/2DYZCL8
Start everyday with a blank slate; remain focused and present; resist carryover tasks; and include stakeholders in the daily process. Great advice for product teams and personal success from the epic journeys of @edith_h via @firstround: buff.ly/2DXWLoZ
VC investment in late-stage startups was at a near record high in 2017, particularly in fintech and healthcare, but few went public. Will this continue in 2018? buff.ly/2n01jR8
RT r_audrey: Can't breathe. RT DesignUXUI: How it feels to watch a user test your product for the first time. #UX
All professionals must make time to study new skills and evolve. Tips to maximize how your brain learns and retains: buff.ly/1M4oqQP
Why a customer's memory of interacting with your products matters more than the user experience you create: buff.ly/1FwttVS #CogPsych
How should your brand choose from the multitude of MarTech tools? Prioritize for your audience and stick to basics: buff.ly/1zzgBNG
If 2015 will be the year of the SmartWatch, can mobile gaming usage be the catalyst of growth? buff.ly/1xJO96H
"When a marketing dept helps fuel the very inventions it promotes, it generates perpetual energy around innovation" buff.ly/1zn5UJB
Market researchers need to keep current, expert knowledge of customers and competitors. How to spy on competitors: buff.ly/1DOd5yk
Neither innovation nor intelligence appear overnight. Progress buids on prior knowledge, experience, and imitation: buff.ly/190Cn3j
Valentine's Day: a perfect holiday to find inspiration, act on creativity, and build momentum toward your future: buff.ly/1vKHaA6
Knowing your audience means knowing what inspires them to recommend and share. Add emotion to your content strategy: buff.ly/1ztFVVm
Regrdless of what you sell; in a digital world content is king. How to organize posts strategically and consistently: buff.ly/1CFp1Wj

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