Mike Batko @michaelbatko
Digital e-commerce expert and Director of Sales Americas at cleverbridge cleverbridge.com Chicago, IL / Worldly Joined November 2009-
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In my early days of selling, I relied heavily on the quality and feature-set of the product to win business. It worked well, until it didn't. mikebatko.medium.com/how-i-transiti… #solutionselling #b2bsales #b2becommerce #ecommerce #startupstories
#B2B customers have been seeking self-service B2C like buying experiences for years. For many vendors, the pandemic has resulted in increased prioritization for this inevitable transition. tinyurl.com/y9jah6wn
In this #TalkingB2B interview, @DougCaviness talks with @trustradius Founder & CEO @vinaybhagat about the major disconnect between B2B buyers and the companies that market to them. #B2B #TrustRadius #B2Bmarketing tinyurl.com/y222eox8 tinyurl.com/y23qy4a6
Don't miss @cleverbridge B2B expert @DougCaviness on "The Payments Show" hosted by @SatPhull. B2B buyer expectations have shifted, it's time for vendors to catch up! #B2Bcommerce #digitalpayments tinyurl.com/yyu3lta6
What’s your most embarrassing interview story? Let me tell you about the time I met @CraigVodnik and my first professional interview while in a pre-law program at UIC. #cleverbridge #NoLawyerForYou #LiveMusicEqualsSuccess tinyurl.com/y48t7f5w
In the latest #TalkingB2B interview, @MGIResearch's @KoornMatthijs discusses the most important trends in #B2Bpayments today. #cloudsoftware #SaaS #B2Becommerce #subscriptioncommerce #globalB2B tinyurl.com/y2wg2277
#EmailMarketing can be a challenge, but when done well, it pays off. Pay attention to your past #analytics and consider what your audience needs at this particular moment. Putting yourself in their shoes will improve your own #DigitalMarketing. tinyurl.com/y3yb28qh
Brands are turning to #innovation and a focus on #CX to meet the challenge-audiences who spend more time online. With physical events on the decline and in-person activities limited, innovation is vital to find new ways to engage with customers. tinyurl.com/y7tvuwup
There's an imbalance in #B2B #payments. Digitization of AR lags behind that of AP on the technological front. Digital invoices and payments are increasingly pushed to suppliers who don’t have the technology to handle them. Are changes in store soon? tinyurl.com/y8gap6qt
Automating and introducing self-service ecommerce to B2B has become a focus of mine. It's exciting to see the rate of adoption accelerate and sales revenues increase with a better customer experience. Here's an interesting interview on #b2bautomation tinyurl.com/y3mffry5
Our co-founder and CTO Martin Trzaskalik shares his perspective about the day cleverbridge served its first customer - more than 15 years ago. cleverbridge.com/corporate/laun… #15yearsofclever #ecommercegrowth #globalecommerce #ecommerceplatform #teamculture #thankyou
#Stablecoins are anchored against one or more currencies and are more resistant to price fluctuations. Global stablecoins could make cross-border payments more affordable and efficient. However, they come with risks to our social and economic life. tinyurl.com/y4rnabdw
Does every cloud really have a silver lining? Even #Covid19? It did help #RemoteWorkers prove the viability of a primarily remote workforce, resulting in flexibility for employees as well as savings on office rental, supplies, and more for employers. tinyurl.com/y4jx3bro
One of the quickest ways to improve your performance is to plan your #CTAs by funnel stage and content type. For impactful CTAs that push the prospect through the #CustomerJourney, anticipate their questions and answer them with your CTAs. tinyurl.com/yxubxpf7
1.7 million adults are still #unbanked. Many assume the unbanked are unemployed, but that's not the case. #Trust is the issue that keeps them from using banks. Building relationships is the way to bank the unbanked. tinyurl.com/y47m9ehf
Is #ProductLedGrowth part of your B2B sales strategy? @cleverbridge's Doug Caviness talks to @OpenViewVenture's Kyle Poyar about some key strategies #TalkingB2B #digitaltransformation #B2Becommerce #B2Bmarketing #PLG tinyurl.com/yyyx3c52
It's incredible how many B2B companies still rely on manual invoicing processes. This is a pain and a time sink both internally and for customers. @cleverbridge can help you save time and be a hero with automation. #NotAllHerosWearCapesSomeAutomateInvoice tinyurl.com/yymta49t
What's the last mile of your #CPQ process like? Thanks to @cleverbridge Quote To Cart integrated into @salesforce CPQ, @Lansweeper instantly generates & sends tailored buy links to customers. Time saved for the team, easier purchase for customer! tinyurl.com/y4ewvnq6
More than half of businesses leverage ecommerce to buy 50% of the goods and services they need to operate. Are your business customers able to easily and safely transact online? Reach out to @cleverbridge for an analysis. tinyurl.com/y6u42ugg
Monitoring the right data is the secret to a long term subscription success strategy. Are you tracking involuntary churn? Check out this @cleverbridge infographic to see which metrics you should be tracking. tinyurl.com/y59npn2h

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