Simon Daniels @mktgopsguy
Marketing Operations thought curation: People/Process/Data/Technology/Analytics. Forrester analyst. Views own, no endorsements should be inferred. uk.linkedin.com/in/simondaniel… London Joined July 2009-
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Agenda for @forrester B2B Summit North America 2025 is live! We're also accepting nominations for our 2025 B2B Return On Integration (ROI) Honors and B2B Programs Of The Year (POY) Awards buff.ly/3pqrG3D. Speakers, session topics, keynote events, & award details here…
Following another successful Forrester B2B Summit EMEA, here's my round-up of #RevenueOperations hot topics from our 1on1 conversations with delegates buff.ly/48SaSs1. What would you have asked?!
It's @forrester Predictions time and here's a round-up of what we think is in store in 2025 for B2B Marketing buff.ly/409RTqo - GenAI As A Growth Driver Will Put B2B Executives To The Test .
Take a look at my round-up of round-ups for #ForrB2BSummit that has kicked-off in London today buff.ly/3XSR0zL. Still time to join us in person or online! buff.ly/4dASILN
#GenAI brings new capabilities to evolve #B2B personalization into contextual interactions says @forrester analyst @jjhnsn. Check out her latest blog buff.ly/4djDfQe with 7 strategic & practical ways to use genAI to deliver more impactful personalization.
At #ForrB2BSummit it’s not all about sitting in darkened rooms listening to people telling you what to do! @nbriggsB2B outlines all the interactive sessions in London this year buff.ly/3TuSheM that will help embed some of the concepts we’ll be introducing on stage.
Really interesting discussion in the latest episode of the @forrester What It Means podcast on the world of passwordless authentication using emerging technologies like passkeys and biometrics. forrester.com/what-it-means/…
Learn more about the winners of the @forrester B2B Return On Integration Honor And Program Of The Year Awards For EMEA buff.ly/3MFpWii and join me at #ForrB2BSummit in London next month where I will be presenting the awards to the deserving winners!
Excited to be speaking at @AntiConMedia on Thur Oct 17 in London. I'll be talking about moving beyond org charts & job titles in #revops to adopting a high-performance operating model. Claim your complimentary pass to #AntiCon at buff.ly/3TrP53w and I'll see you there!
Here's a quick round-up of the keynote sessions at @forrester #ForrB2BSummit that comes to London next month buff.ly/3XCgbHJ. And following last year's 80s synth-pop themed session that yours truly co-presented, this year we turn to a popular 80s TV show… Don't miss out!
It's my privilege to present the @forrester 2024 B2B Return on Integration Honors & B2B Program of the Year awards at #ForrB2BSummit in London next month buff.ly/3XkztA1 Join us in person or virtually to find out about the fantastic work the winners have been doing!
Find out what’s in store at next month’s @forrester B2B Summit EMEA in this round-up from @nbriggsB2B. buff.ly/3B1bG0v #forrb2bsummit
My colleague @nbriggsB2B examines whether the term GTM is here to stay or just a new name for an old thing… buff.ly/3YLI3ub
When @forrester created its generative AI tool, Izola, we learned some very valuable lessons. Here our CEO @gcolony discusses five that help leaders on their own genAI journeys. forrester.com/blogs/the-ceos…
It's easy for #Revops to put all their focus on ensuring revenue teams are fully Gen AI enabled at the expense of their own adoption. In our latest blog buff.ly/3YmNpLZ @ktlinford & I outline opportunities for Revops teams to embrace AI and boost their own efficiency.
Among the findings from the @forrester State Of B2B Events Survey my colleague @conradmills reveals that data & technology are key priorities for event leaders buff.ly/4cE9rOY, highlighting the role that #revops must play in ensuring the success of this crucial tactic.
Oracle Exits The Advertising Business buff.ly/3RT0cBO explains Forrester's @sliuf.
What HubSpot’s LinkedIn integration means for the future of sales and marketing buff.ly/3VOtLpp says @alischwanke via @martechismktg.
My colleague @BrettKahnke has been thinking about #dataquality recently and making predictions about the challenges #B2B marketers face in his latest blog post buff.ly/3XGXAuA. Must read content for anyone dealing with B2B marketing data!

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