Gary Reblin @reblingc
Vice President of Product Innovation @USPS Washington, DC Joined May 2017-
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Here is the current #VaLaxRecruits list of 2019 Virginia commits - sorted alphabetically by school commited to. Sitting at 83 total from all over the state. Wide diversity in schools, conferences, locations etc... with @VMI_Lacrosse @CNULacrosse and @UMW_Lax snagging the most.
Ready for a full day of #2017NPF! Excited to make #InformedConnections with the mailing industry. @postalforum
"USPS has a history of innovating to adapt to market & technology changes." - @reblingc VP Product Innovation, #USPS #2017NPF #innovation
A8 Find out for yourself - Sign-up for this service here USPS.com/Informeddelive… #powerofprecision
A8 Informed Delivery puts more eyes on mail than ever before. This service has benefits for both customers and marketers. #powerofprecision
A8 Informed Delivery lets marketers link to a website >drive online shopping>allow consumers to shop before mail arrives #powerofprecision
A7 Color enhances what a customer sees - sender can show what customer is doing for community or... Builds brand loyalty. #powerofprecision
A7 often companies charge for hard copy statements & don't realize the difference in open rate & engagement - huge value #powerofprecision
A7 A 1st-class mail bill or statement is still opened 96% of the time & the end customer spends 2-3 minutes reviewing #powerofprecision
A7 I believe companies will adapt & learn that there are real differences between digital, mobile & hard copy mail. #powerofprecision
A6 USPS and the industry are adapting to make mail more engaging, better targeted and easier to use. #powerofprecision
A6 Take a look at what happens when Paper and Pixels converge. irresistiblemail.com #powerofprecision
A6 Adv'ing is fast changing based on how people live their lives.USPS Informed Delivery gives USPS a digital footprint #powerofprecision
A6 With more streaming, bots, email blocking, direct mail is a reliable way to reach the end customer w/ your message. #powerofprecision
A5 W/ increased data/analytics, @USPS can quickly diagnose/resolve network problems before they cause system failure #powerofprecision
A5 Predictive analytics now allow us to act quicker which means more consistent reliable service for the end customer. #powerofprecision
A5 USPS uses Informed Visibility provides us even more visibility - including knowing almost exactly when mail delivered #powerofprecision
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363K Followers 122 Following The official X account of the United States Postal Service, managed by the Social Media staff at USPS HQ. For customer service, please message us on FB at USPSTrends for United States
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