Scatterplot @scatterplotnews

Scatterplot provides in-depth reporting on the business of market research. scatterplotnews.com Massachusetts, USA Joined December 2018

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Scatterplot @scatterplotnews

7 years ago

Facebook's controversial Facebook Research app is not the same as Nielsen's Mobile Panel -- here are five ways they differ: scatterplotnews.com/facebook-resea…

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The IT market research goliath Gartner has acquired 50 companies since it went public (for the second time) in 1993. Scatterplot rounded up all 50 M&A deals from the past three decades along with price tags for many of them. scatterplotnews.com/gartners-50-ac…

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Scatterplot @scatterplotnews

7 years ago

As Nielsen meets PE firms to discuss going private, Scatterplot looks back at its history of ownership. Frat brothers, bootleggers, conglomerates, and public markets each play a decisive role in the company's nearly century-long run. scatterplotnews.com/owning-nielsen/

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Scott Kirsner @ScottKirsner

7 years ago

New site from BOS media entrepreneur @bddol: @scatterplotnews, covering the business of market research. scatterplotnews.com

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Scatterplot @scatterplotnews

7 years ago

Scatterplot's first post. Read on to dig into SurveyMonkey's path from pioneering, freemium dotcom to enterprise-grade survey platform -- includes historical financials, growth metrics, strategy shifts, one failed product, a Goonies reference, + more #mrx scatterplotnews.com/an-incomplete-…