Stringer Theory: Freelance Writing, Editing, Comms @stringer_theory
Meaningful copywriting, editing and content to help businesses grow and engage their audiences. Follow for blogs about Communications! stringertheory.co.uk Oxfordshire Joined March 2020-
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How it started: How it’s going:
We're pleased to reopen the Weston Library today, with a special, free exhibition of the work of pioneering photographer, Helen Muspratt (1907 – 2001). We welcome you to explore Helen's experimental photography, social documentary and studio portraiture. visit.bodleian.ox.ac.uk/event/helen-mu…
Phew! It’s a hot one in the UK today! ☀️ Do hydrate ☀️ Check on other people ☀️ Keep rare books out of direct sunlight - unless it’s the Super Terrain edition of Ray Bradbury's Fahrenheit 451:
I made this online #escapegame (with my sitcom podcast hat on)! Really excited to launch it today - if you’re into puzzles and Pluto and cybernetic snow leopards, please enjoy!
I made this online #escapegame (with my sitcom podcast hat on)! Really excited to launch it today - if you’re into puzzles and Pluto and cybernetic snow leopards, please enjoy!
Which of the following examples most aligns with your company's #toneofvoice ? - We will help you to understand which investment is right for you. - Discover a hidden gem in this emerald-green rainforest... - GET it ON yer FAAAAAACE! stringertheory.co.uk/2020/07/10/com…
Don't get me wrong, I LOVE robots. But can #AI really write content as proficiently as humans? Can they write warmly with the right #toneofvoice ? I reckon not. You? searchenterpriseai.techtarget.com/feature/Artifi…
Amid the studying of balance sheets and impacts on the market, there’s an important tool for #EmployeeEngagement that must not be forgotten: #empathy stringertheory.co.uk/2020/04/03/cov…
Looking for a #copywriter #contentwriter or #communicationsconsultant in #Oxfordshire ? Here I am, and that's my head! #BeardyProfessional stringertheory.co.uk/about/
What's your #SocialMediaSin? GREED: Money Before People GLUTTONY: Hunger For Retweets ENVY: Coveting Competitor’s Account PRIDE: It's All About You SLOTH: Only Reposting Other People’s Content LUST: Wanting All Of The Followers WRATH: Irate interactions stringertheory.co.uk/2020/06/12/soc…
Who is your target audience? Whether it's: - 63 year-old Dennis from Lincoln who plays Dungeons and Dragons - 19 year-old Zoe from #Oxfordshire who knits cosy scarves for her guinea pigs, ...your #ToneOfVoice is important! stringertheory.co.uk/2020/07/10/com…
Why should you #blog as an #SMB? A few stats: - Small businesses with blogs generate 126% more leads - Businesses that blog get 55% more website visitors than businesses that don’t - Doughnuts are 100% delicious stringertheory.co.uk/2020/06/04/sev…
I'd love to hear from companies who have gone through the process of setting/changing their #ToneOfVoice - and how it's working in practice for you? For companies who haven't - here's a blog about why its an excellent thing to do! stringertheory.co.uk/2020/07/10/com…
(Ophidiophobes - look away now.) According to the experts there are loads of things you ‘shouldn’t be doing’ on social media as a small to medium business. But let’s be honest: being good is boring. stringertheory.co.uk/2020/06/12/soc… #SocialMediaMarketing
Blogs: 1. help people find you 2. establish credibility 3. show you're open for business 4. express your personality 5. help drive sales 6. build relationships 7. create opportunities for sharing stringertheory.co.uk/2020/06/04/sev…
Need a blog written, or a content plan? Hit me up. I wanna hear about your expertise, and what gets you out of bed in the morning - and help you share your perspectives and passion with your followers. ☀️ stringertheory.co.uk
What are you prioritising for your internal communications? Here's a good article with lotsa suggestions: forbes.com/sites/forbeshu…
"Staff are scared, frustrated, and worried about the future." A blog about holding onto your valuable employees. #InternalComms #EmployeeEngagement stringertheory.co.uk/2020/05/22/aft…
A cool read about a blogger documenting a plague in the 17th century. (If you've not read it, Pepys' diary is wild...) 📓 nymag.com/intelligencer/…
"Websites can be beautiful online ‘shop fronts’. But if people come into your shop and see nobody about, they’re probably not going to stick around long." Here's a #Blog about #Blogging for #SMBs stringertheory.co.uk/2020/06/04/sev…
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