OpTic Gaming has officially teamed up with @MonsterGaming, marking a bold new chapter for one of North America’s most iconic esports orgs. ⚡ 💥 The partnership will bring Monster’s branding to OpTic’s HQ, LAN events, and social content, while also delivering fresh activations and exclusive behind-the-scenes experiences for fans. 🗨️ For CEO Hector '@H3CZ' Rodriguez, this isn't just a brand deal - it’s a cultural alignment: "We both live the grind, live the hustle, and embody community." 🤝 Monster becomes OpTic’s fourth official partner, joining @wingstop, @Razer and @ScufGaming and continues Monster’s aggressive push into the esports scene following recent deals with Hanwha Life Esports and its creator-focused Behind the Stream series. 🎮 As the CDL Championship looms (June 26–29 in Kitchener, Canada), all eyes are on @OpTic to defend their title - now with Monster-level energy in their corner. --- ⚡ Found this interesting? I regularly share insights on #marketing, #strategy and the #business behind #esports and #gaming. Follow along for more. 📸 @MonsterEnergy