The Esports World Cup Foundation has announced that Post Malone will take center stage at the Opening Ceremony of the Esports World Cup 2025 on July 10 in Riyadh - officially kicking off a seven-week global celebration of gaming, music, and culture. 🎮🎉 🎤 Globally renowned music star and passionate gamer Post Malone has streamed titles like Hunt: Showdown, Warzone and PUBG on Twitch, making him the perfect blend of star power and gamer credibility. 🗨️ “With Post Malone, a global artist and true gamer, opening the tournament, we celebrate the power of music – a universal language that brings fans together,” said Mike McCabe, COO of the Esports World Cup Foundation. 🌍 The performance is set to amplify the cultural impact of EWC 2025, which is shaping up to be the largest esports event in the world, uniting fans across genres and continents. 🔥 This news comes hot on the heels of Cristiano Ronaldo being announced as Global Ambassador for the event - further blurring the lines between traditional sports, music, and competitive gaming. --- ⚡ Found this interesting? I regularly share insights on #marketing, #strategy and the #business behind #esports and #gaming. Follow along for more. 🤝 If you're planning something exciting in esports or gaming and looking for the right partner – feel free to reach out. Always happy to connect! 📸 Esports World Cup