Vikram Shetty💡📏🧩🛡️ @vikramshettyc

I write about the ROI of DEI to help DEI consultants attract leads • Download my white paper for the framework now!!! Link below 👇 roiofdei.ai London, England Joined May 2010

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

59 minutes ago

If your DEI pitch dies in the budget meeting, It’s not because leaders “don’t get it.” It’s because you didn’t translate it into numbers they care about. Stop blaming the backlash. Start fixing your framing.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

11 hours ago

Backlash isn’t the problem. The real problem? Consultants who can’t prove ROI. If leaders see DEI as “nice to have,” it’s because you gave them stories, not numbers.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

a day ago

Stop waiting for referrals. Start building proof. A 5-question self-assessment can outperform 5 months of networking—because evidence sells itself.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 days ago

Your DEI toolkit doesn’t need more slides. It needs: • A baseline scorecard • A quick-win roadmap • A risk summary for leaders Simple tools open complex doors.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

3 days ago

The consultants winning in 2025 aren’t chasing content. They’re running micro-studies, turning responses into scorecards, and using data as lead gen. That’s market research → pipeline → revenue.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

4 days ago

If your DEI offer isn’t benchmarked, it’s invisible. Benchmarks = urgency. Urgency = funding. Without it, you’re just another vendor in the inbox.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

5 days ago

Bad DEI consulting is about preaching values. Good DEI consulting is about aligning metrics. Great DEI consulting is about showing ROI that leaders can’t ignore. That’s not inspiration. That’s strategy.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

7 days ago

“DEI is good.” Reports say inclusive teams outperform on the bottom line. But the smartest leaders are no longer reactive; they quantify the trust, talent, and innovation gains tied to equity. That’s the ROI no one can reverse.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

a week ago

The disability market opportunity alone is massive over $2.6 trillion in disposable income in U.S./EU/UK/CAN, per RoD Group. Companies ignoring it risk missing both impact and profit.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

a week ago

The disability market alone represents a ~$13 trillion opportunity annually but only if businesses embed inclusion into their products, culture, and growth models. Ignoring that math isn’t smart business It’s blind.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 weeks ago

Trust isn’t bought—it’s earned. @jpmorgan’s +2.4 reputation score bump in 2025 came from DEI consistency Not press releases. Culture = Capital.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 weeks ago

Even as @Target, @Disney, @Meta, and Walmart dial back inclusion, companies like @Apple, @patagonia, @Costco, @Microsoft, and @Delta are standing firm. Stability in values means stability in value.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 weeks ago

Despite political pressure, 61% of Americans still support DEI and firms like @Costco and @jpmorgan are leaning in, not stepping back. Public sentiment is ahead of politics.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 weeks ago

While 1 in 8 companies are planning to loosen or drop DEI this year, 65% are maintaining and 22% are increasing budgets. The ROI‑smart firms know inclusion beats optics.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 weeks ago

Shareholders of 30 companies worth $13 trillion overwhelmingly rejected anti‑DEI proposals in 2025—@Apple, @Costco, @Mastercard , and others voted 98–99% to protect inclusion. When the market speaks, it speaks in capital.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

2 weeks ago

Inclusion is free to say. Expensive to fake. And priceless when done right. Because trust is the real engine behind ROI. And you can’t spreadsheet your way out of a culture problem.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

3 weeks ago

✈️ @Delta Air Lines showed modest gains in reputation and ranked best among U.S. carriers While firms shuttering DEI saw reputational decline. Inclusion isn’t just internal; it’s passenger trust at every touchpoint.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

3 weeks ago

Hiring for diversity isn’t charity. It’s STRATEGY. Because markets are diverse. And teams that reflect them… WIN MORE.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

3 weeks ago

🎬 @netflix stayed DEI-aligned in hiring, content, and culture Kept a high reputation ranking. Content matters. So does Culture. Without both, retention and brand trust get canceled.

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Vikram Shetty💡📏🧩🛡️ @vikramshettyc

3 weeks ago

“Diversity kills meritocracy.” Let me fix that: Bias kills meritocracy. Diversity reveals it. The ROI of DEI is making better hires without relying on sameness to feel safe.