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AdAuth.com retweeted
please note that ads.txt does not reduce the majority of ad fraud, because fake sites also have ads.txt and openly lie about which exchanges they actually sell through
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branded.substack.com/p/so-thats-how… @nandoodles and @catthekin - Great writeup on @BreitbartNews + #Adstxt. DM us if you want any help tracking down publishers by a given ads.txt account ID! P.S. you can also use adauth.com to download an exchange's publisher list!
AdAuth.com retweeted
STARTING JULY 2019, BRIGHTCOM WILL ONLY MONETIZE APPS THAT ARE ADS.TXT-VERIFIED. - Brightcom brightcom.com/blog/2019/03/2…
AdAuth.com retweeted
As great as a warm bowl of wonton soup 🍜 sounds on this cold day....you shouldn't be seeing a chinese menu when you look at your #adstxt. Our own David Zapletal explains: bit.ly/2Nl08ak
adauth.com/exchanges - How many Ads.txt errors does your exchange miss out on? #adops #adtech adauth.com/exchanges
Download the list of publishers for any Ad Exchange! Try it: adauth.com/exchanges/tead… #adstxt #adtech
AdAuth.com retweeted
There are 2 kinds of ad fraud detection: 1) techniques (often free) that actually show the fraud, 2) expensive tech you pay for so the "box is checked" Sadly, it's still mostly the latter.
Try our free Slack + Ads.txt Integration: slack.com/apps/AB2HAJBL3… Quickly browse (and validate) publishers' ads.txt files, directly within Slack! #adstxt #programmatic #adops @AdAuth
Excellent infographic by @SmartAdServerEN explaining how Ads.txt and Ads.cert help prevent fraud in #programmatic bidding: blog.smartadserver.com/ad-operations/… #adstxt #adops
Even popular Ad Exchanges like @AppNexus have publishers with Ads.txt Mistakes: adauth.com/exchanges/appn… #adops #programmatic #adstxt
Have you seen your SSP's / Exchange's Score? There's a good chance you're losing revenue due to Ads.txt Mistakes: adauth.com/exchanges #adstxt #adops #programmatic @IABTechLab @AdAuth
Publishers with Ads.txt Saw A Surprising Amount of Revenue Uplift Over Those Without #adstxt #adops #Programmatic @taboola blog.taboola.com/as-txt-revenue…
Are Ad Exchanges validating their publishers' ads.txt implementation? 84 publishers have mistakes authorizing @CedatoTech and may miss on revenue:adauth.com/exchanges/ceda… #adops #adstxt
Ad Exchanges! Identify publishers with mistakes in your Ads.txt lines, with our latest product update: adauth.com/exchanges/brig… @BrightcomGlobal @IABTechLab @eMarketer #adops #adstxt
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