Benoit Radenne @Benoit_Radenne
Digital Tweets | Marketing, digital, media, ecom #Brands #ecommerce #Mobile #Social #Viral #Content #Tech (Tweets & Opinions expressed are mine) Joined December 2011-
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An interesting chart from the new Netflix quarterly results Streaming is bigger than broadcast in the US, and Netflix is the biggest streamer (Nielsen data) ('other' is likely to be at least partly 'adult' I guess) s22.q4cdn.com/959853165/file… #stats
Jeff Bezos says he's giving $10 billion to fight climate change - Business Insider businessinsider.com/jeff-bezos-giv…
Facebook Advertising Decoded in 15 Minutes by James Chadwick in @BttrMarketing link.medium.com/szGxQpO5m3
Que retenir du e-commerce en 2019 ? Environ 40% des ventes en e-commerce ont été générées par des vendeurs de marketplaces, une progression de près de 4 pp par rapport à 2018. link.medium.com/rjApju66B3
From digital transformation to the importance of services in a cookieless world and how being an immigrant has defined my journey —> WFA Global Marketer of the Year 2019 nominee: Lubomira Rochet youtu.be/Rlkf7ZRGzN0 via @YouTube
Facebook won’t ban political ads, prefers to keep screwing democracy by reiterating its defence of continuing to accept money to run microtargeted political ads. – TechCrunch techcrunch.com/2020/01/09/fac…
Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test adweek.it/2upPdrR
Each year I always eagerly wait for Dan Calladine’s top Carat's 10 trends for 2020. Here it is @dancall #adtech #advertising slideshare.net/mobile/NextGen…
China's Baidu dethrones Google to take AI language crown independent.co.uk/life-style/gad…
Digital “has hardly remade the physical world. We were promised an industrial revolution. What we got was a revolution in consumer convenience” theatlantic.com/magazine/archi…
Creativity will become one of the top three skills workers will need. With the avalanche of new products, new technologies and new ways of working - 10 skills you need to thrive in the Fourth Industrial Revolution weforum.org/agenda/2016/01… via @wef
Influencer strategy: Will Instagram try to cut the middle man in brands and influencers collabs ? voguebusiness.com/companies/inst…
I didn’t know that: Fast earners: South Korea’s millionaire, celebrity schoolteachers theguardian.com/world/2015/jan…
Amazon Changed Search Algorithm in Ways That Boost Its Own Products wsj.com/articles/amazo…
Fortnite's black hole teases the future of entertainment wp.me/p8wLEc-aFN2
Fascinating long read: Bezos controls nearly 40% of US ecom. More product searches are conducted on Amazon than on Google, AWS controls almost half of the cloud industry, 42% of paper book sales... yet it is all about long term future & outer space. theatlantic.com/magazine/archi…
Publisher adtech startups Taboola and Outbrain merge in $850M deal to take on Google and Facebook – TechCrunch techcrunch.com/2019/10/03/tab…
Changing TV landscape : Disney Bans Netflix Ads as Streaming’s Marketing Wars Intensify thedrum.com/news/2019/10/0… via @TheDrum
‘Brands start DTC’: Inside Procter & Gamble’s startup brand studio P&G Ventures digiday.com/marketing/bran… via @Digiday

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