🎯 Lead scoring sits at the heart of aligning marketing & sales. 🔍 This hand-off point requires careful attention, as even minor inaccuracies can lead to wasted efforts. 👩‍🔬 #marketingops must constantly evaluate their scoring model to avoid sending low-quality leads to sales or missing out on key prospects. 🚩 This blog post covers 5 red flags that might suggest it’s time to recalibrate your scoring model. #revops #leadscoring #predictiveanalytics #gotomarket #predictiveai forwrd.ai/blog/5-signs-y…