Kevin Young @KevbobD

Founder @ Headlight. Creative at heart & quantitative marketer by trade. Rock musician, photographer, fly fisherman, ham radio operator. I like to sail. headlight.co Washington, DC Joined June 2020

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Kevin Young @KevbobD

a month ago

A new ad unit that PAUSES your TV (@StreamOnMax) 😂. Is this real?

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Kevin Young @KevbobD

6 months ago

Why is angle grinding barnacles so much more satisfying at the soulular level than digital work? Is there science behind this

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Kevin Young @KevbobD

6 months ago

BREAKING: First official image of the Deel spy @ the Dublin office

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Kevin Young @KevbobD

6 months ago

My thoughts on the Applovin drama as someone who used to manage seven figures+ a month in mobile gaming spend:

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Kevin Young @KevbobD

2 years ago

CapCut might be the most intuitive "complex" software I have ever used. I didn't have to Youtube anything. Really impressive

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My tax bill just went up 200% WTF! Why are we not hearing more outrage about IRS Section 174? Companies are required to capitalize ALL R&D expenses and NOT count them as a taxable expense?? It creates a huge phantom income liability! Eg: I have a $10M rev business with $4M in…

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Ankur Nagpal @ankurnagpal

2 years ago

Unless there is legislative change, it no longer makes sense to start a bootstrapped software startup in America anymore It’s hard to overstate how catastrophically bad Section 174 is for software companies Here’s an overview for anyone hearing about this only recently:

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Kevin Young @KevbobD

3 years ago

Proud husband moment! Magna Labs is officially part of Merck's first biopharmaceutical cohort through the Merck Digital Sciences Studio (MDSS) accelerator. DM to chat bioinformatics, NGS, test automation et al magnalabs.co mds.studio/news/meet-our-…

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Kevin Young @KevbobD

3 years ago

Part 2 of our creative testing & measurement series is out now. How has your creative testing strategy & process evolved alongside iOS 14 & SKAD? headlight.co/how-to-test-cr…

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Kevin Young @KevbobD

5 years ago

Come see what Headlight + Appsflyer have to say about optimizing SKAD conversion values 👀 appsflyer.zoom.us/webinar/regist…

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Kevin Young @KevbobD

5 years ago

Epic takes an 12% cut in their O&O store while Apple takes 30% for IAPs & 15% for the majority of subscription rev. At which point in the 12% > 15% > 30% spectrum does this "tax" transition from corporate fair play to the extension of an "absolute monopoly"?