MediaScience @MediaScienceLab

Bringing Science to the Art of Consumer Research. Founded by @DuaneVaran. #Beyond30 #NeuroDial #NeuroQube mediasciencelabs.com Austin | Chicago | New York Joined May 2013

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MediaScience @MediaScienceLab

6 years ago

Our NeuroDens in Austin and Chicago are ready to test the #DemocraticDebate tomorrow LIVE! Previous research has shown us that #biometrics and #facialcoding are superior to dials and surveys when testing political debates. We're looking forward to the results!

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Greenbook @Greenbook

6 years ago

Gauging Voter Response with Biometrics @MediaScienceLab #biometrics #mrx #insights bit.ly/33f6p0a

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MediaScience @MediaScienceLab

6 years ago

Why knowledge gaps in measurement are threatening the value of television advertising. @ArtieBulgrin dives into this crucial topic in the March issue of the Journal of Advertising Research. warc.com/newsandopinion…

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Artie Bulgrin @ArtieBulgrin

7 years ago

A recent Nielsen survey reported 45% of respondents watched TV while using digital devices “very often” or “always.” Lab studies from MediaScience find this “distracted condition” can reduce ad recall by up to half.

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MediaScience @MediaScienceLab

7 years ago

Excited to be hosting a webcast session with @the_ARF on September 26th at 1pm EST. We'll be discussing challenges we all face in today's complex multi screen environment. Hope you can join us! thearf.org/event/screens-…

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MediaScience @MediaScienceLab

7 years ago

MediaScience's @ArtieBulgrin had the honor of presenting this year's Erwin Ephron Demystification Award to Gian Fulgoni. #AxS2018

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MediaScience @MediaScienceLab

7 years ago

Are you attending @the_ARF AUDIENCExSCIENCE? Don't miss our partners from @kargo speak about mobile video advertising. Wednesday, June 13th at 11:40am in the Holland room. thearf.org/event/audience…

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MediaScience @MediaScienceLab

8 years ago

Proud we helped support this great research agenda! Fullscreen’s Research Finds Gen Z Enjoys Branded Content More than Millennials adweek.it/2q10NCu @DuaneVaran @Adweek @AmyRask1

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MediaScience @MediaScienceLab

8 years ago

Congratulations @DuaneVaran, @dr_rkennedy, and team for the @the_ARF "Journal of Advertising Research" Best Paper Finalist Award! "What Makes a Television Commercial Sell? Using Biometrics to Identify Successful Ads" We were proud to be runner up! #mrx

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MediaScience @MediaScienceLab

8 years ago

Check out @DuaneVaran and @dr_MagdaThiel's winning paper presentation, "What a Shorter Ad Can (and Can’t) Do" March 28, at 3:30PM, @the_ARF’s #CxS2018! #mrx #consumerresearch

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MediaScience @MediaScienceLab

8 years ago

If you are in Singapore for @NMSBA "Standards in Neuromarketing" conference, check out @DuaneVaran presenting "Minimum Standards for a Proper Neuromarketing Practice" neuromarketingworldforum.com/agenda/march-8…

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MediaScience @MediaScienceLab

8 years ago

If you're at the Media Insights and Engagement conference in Miami today, be sure to attend the roast of @ArtieBulgrin as he accepts the "Media Legend Award". @DuaneVaran @_MediaFusion

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MediaScience @MediaScienceLab

8 years ago

Thanks to @ScreenvisionLLC for sharing our great research together at yesterday's @_MediaFusion Media Insights and Engagement Conference presentation: "How Environment Impacts Ad Recall and Messaging" @DuaneVaran

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MediaScience @MediaScienceLab

8 years ago

Check out @DuaneVaran and @ArtieBulgrin today at the @_MediaFusion Media Insights and Engagement Conference. marketing.knect365.com/media-insights…

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MediaScience @MediaScienceLab

8 years ago

We hope you're bringing in the New Year with loved ones. We will meet you in 2018!

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Jennifer @InnovaMap

8 years ago

How To Create Your Visual Marketing Strategy | ow.ly/wnDd302MIbf #neuroscience #neuromarketing #visualcontent

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Neuro-Insight @neuro_insight

8 years ago

Christmas Countdown - Day 12: Did you know all forms of content have their own unique brain signature - a Neurostate™. Matching the Neurostate™ of a TV commerical with that of a TV programme can increase memory encoding response to the commerical by 25%. #neuromarketing #brain

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Research-live.com @researchlive

8 years ago

Social media has become popular among brands and in #mrx for providing access to ‘authentic’ conversations. But online and offline sharing work very differently, writes @bronwen_morgan ow.ly/AQ3U30hdZ5l