PR Resolution @PRresolution
Hand-picked content from the PR industry and also (importantly) outside it! Also home to the #PRresolutionPodcast 🔊 resolution.coveragebook.com United Kingdom Joined February 2015-
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Big news 🚀. CoverageBook 2 is here. resolution.coveragebook.com/coveragebook-2… 1/3
#PRmeasurement grumble. I do wish more people would stop inferring that a publication/influencers total audience is the sum of how many people might see that coverage. It's not. Here is the problem & my team's attempt at a solution... coveragebook.com/for/credible-r…
Why CoverageBook? Because we want sh*t to change 🙏🏼👊🏼😘
Why CoverageBook? Because we want sh*t to change 🙏🏼👊🏼😘
Have you ever got coverage on a site with a DA of 70+? Then you are ~offically~ in the top 9.5% of PRs in the world (kinda) @coveragebook has analysed 1.7 million pieces of coverage by their DA and here's how it breaks down... resolution.coveragebook.com/benchmark-your…
Constant PR question: how do you measure #publicrelations? 🤔 @stellabayles shares some great insights during today’s @PRSA webinar. 👏 @PRSAPhoenix #PRSA
"Search tells you what people are thinking," says @stellabayles. #TeamHirons is tuned in to today's @PRSA webinar on PR measurement.
If you work in PR, you have to listen to this. Thank you for tackling such an important issue @stellabayles and @Mrs_Wadds !
If you work in PR, you have to listen to this. Thank you for tackling such an important issue @stellabayles and @Mrs_Wadds !
It started as a chat about @WeArePRoofed books & resulted in the most important episode of the #PRresolutionPodcast so far. Listen to me & @Mrs_Wadds talk about diversity in PR; from a team & comms perspective, and practitioner vs. publisher responsibility resolution.coveragebook.com/diversity-in-p…
I'm looking forward to this next week! Really interesting line up of speakers & take on SEO & PR. I'll be explaining how search data can be used to track public feeling, trust and reputation... #PRmeasurement See you nx Thursday 👇
I'm looking forward to this next week! Really interesting line up of speakers & take on SEO & PR. I'll be explaining how search data can be used to track public feeling, trust and reputation... #PRmeasurement See you nx Thursday 👇
No matter what area of PR you specialise in, 2020 has required a crisis strategy! Get expert tips from consultant & author of 'Crisis Comms Strategies', @amandacomms in this 30min podcast from @stellabayles Listen here: resolution.coveragebook.com/understanding-…
🔈New #PRresolutionPodcast - this week @stellabayles explores 'public feeling' with @wadds. Why it's more important than ever for PR to understand it & the tools we need to do the research bit.ly/publicfeelingp…
In the latest edition of @WeArePRoofed, @17_Alicia wrote an brilliant chapter on why it's SO important to lose generalised demographics & 'target audiences' in PR & why data-led more-defined interest groups connect & work better. Here's how to do exactly that using Search data.
In the latest edition of @WeArePRoofed, @17_Alicia wrote an brilliant chapter on why it's SO important to lose generalised demographics & 'target audiences' in PR & why data-led more-defined interest groups connect & work better. Here's how to do exactly that using Search data.
📡 NEW #PRresolutionPodcast Live now on iTunes, Spotify & the link below. Let us know your thoughts on 'share of search' over 'share of voice' 🤔
📡 NEW #PRresolutionPodcast Live now on iTunes, Spotify & the link below. Let us know your thoughts on 'share of search' over 'share of voice' 🤔
📡 NEW #PRresolutionPodcast incoming...
A great article on why 'share of search' should be used in marketing measurement over 'share of voice'. People of #PublicRelations this could be a gateway to prove the effectiveness of your brand communications...
A great article on why 'share of search' should be used in marketing measurement over 'share of voice'. People of #PublicRelations this could be a gateway to prove the effectiveness of your brand communications...
Friday watch: James & John at @Bigideasmachine interviewed @stellabayles on #prmeasurement metrics, why SEO should be explored in b2b PR as well as consumer AND what tech we should use when budgets are tight. Full interview here: youtu.be/VMvP_E6ijUQ
Pleased that ethics & responsibility in PR is being discussed, because if this is the only punishment for the huge negative outcome of Cambridge Analytica’s work, we do need to do more as an industry gov.uk/government/new…
And we're live! The fourth #FuturePRoof book is published today celebrating BME talent. Huge thanks to all the talented authors who gave their time and expertise to share best practice and keep the PR industry learning bit.ly/35MOMIG
I chatted with @stellabayles yesterday—listen to our conversation about using data & storytelling in PR (with broadly applicable ideas!) in the #PRresolutionpodcast. resolution.coveragebook.com/storytelling-w…
Inspired by @richardbagnall, @AmecOrg Barcelona Principles 3.0, the survey results & the frankly nuts year we've had I feel #PRmeasurment has had a rocket up it's ass to change! My view on where we're at, plus tools & tips (coz we love 'em 😉) #AMECSummit resolution.coveragebook.com/the-world-has-…
Richard Bagnall @richardbagnall
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CoverageBook @coveragebook
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Stella Bayles @stellabayles
3K Followers 1K Following Director at @coveragebook. Host of the #PRresolutionPodcast. Author & speaker on Public Relations measurement & SEO-PR.
Alice Kay @alice_kay1
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Caliber @CaliberCPH
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Michelle Garrett | B2.. @PRisUs
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Danni @danni_llh
38 Followers 282 Following Actúo y escribo. Lo binario está sobrevalorado. They/she/he ⚧️
Catherine Moylan Mini @catherinemini
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Mehmet Uğur Gürkayn.. @mugurkaynak
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Alex Okhlopkov @Alex_Okhlopkov
171 Followers 1K Following I am engaged in PR in law. I write every day about bankruptcy. I study English, so I read mostly posts in English
Elizaveta @lenivetslisa
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Hanna Mahlysh @hanna_mlsh
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Aoife Forbes @aoifeforbes1
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The NCC @NCCLtd
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Sarah Mawji @SarahMawji
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ICCOpr @ICCOpr
6K Followers 2K Following The International Communications Consultancy Organisation represents 3000+ PR firms in 82 countries worldwide through national trade associations #WorldPRReport
kate bystrova @ekatemari
889 Followers 3K Following 99% stale pop culture references, PR, cat memes. Chief Storyteller @Prezly. She/her. Damn fine coffee ☕ 🥧 I run @animalsheltrsuk 🐾
Alejandro @ug_alejandro
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Victoria Ryazantseva @v_ryaz
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k @englander29
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Gareth Davies @thebeaverhousen
1K Followers 2K Following Gaymer, Geek and Gymbunny working in Digital PR. In a world of confusion, expect more from me. All thoughts are my own.
Jordania Schulze @NelsonJordania
540 Followers 3K Following #PR and Media Communications Specialist for businesses in #Austin, Texas, #Alaska, and beyond.
Gabriela Mitri @GabiMitri
673 Followers 704 Following Ambassador of happiness @ the workplace. Professional dog-lover. Joyful founder of @SpeakHerNights . Host #HolaPoderosa Podcast.
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Sadia Zia🎈✨ @SadiaZi97304067
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Lauren Holliday @LaurenHolliday_
3K Followers 5K Following Journalist with a marketing mindset. https://t.co/RBb3Pg54PM
Hannah Harris @HannahmFoster
522 Followers 252 Following Marketing Director at https://t.co/SoUNjc0jHW
Anastasiya Bogomolova @bogomolovapr
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Jim Jensen @jimjbrighton
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Talia Samuels @talia_samuels
569 Followers 687 Following Founder of @OutshinePR - an Orange County-based PR firm specializing in chefs, restaurants, and culinary brands.
Jasmine Granton @GrantonJasmine
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MARVIN MARIN @MARVINM33309985
1 Followers 90 Following
Maureen Graham @MissMGGraham
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Claudiu Vrinceanu @vrinceanu_ro
552 Followers 1K Following Father of Two :), Enabler for 🇷🇴 Start-Up and Scale-Up Ecosystem, #ScaleOut, Communication Expert, PR&content Guy
Everybody Love Everyb.. @ELE_NGO
61 Followers 534 Following Everybody Love Everybody (ELE) is a registered non-profit that helps put underprivileged kids through great schools. We currently support 9 kids of all ages.
Alex Judd @AlexJuddz
676 Followers 508 Following Comms planning & impact. Portsmouth FC. Internet nonsense. In no particular order.
Aldo Vietri @aldovietri
483 Followers 3K Following Research & Measurement Manager, Edelman DXI. I hate having to write. I love having written.
Limitless Public Rela.. @weare_limitless
976 Followers 2K Following We help ambitious businesses to 𝐛𝐞 𝐤𝐧𝐨𝐰𝐧, by designing and delivering strategic, creative public relations campaigns💡| #WeAreLimitless
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William Murray @WilliamMurrayPR
2K Followers 2K Following The recognised experts in food & drink marketing. Delivering measurable, commercial value to our clients for 30 years.
Julia Sabitova @yusabitova
175 Followers 832 Following CMO &Co-Founder of @cloee_software Founder of BeGlobe and IT&VC community with 2300 members. PR & event expert with 10 years in IT&VC. 💬 [email protected]
Stephen Waddington @wadds
26K Followers 4K Following Professional advisor to agencies and comms teams @Wadds Inc. Founder @socially_mobile. Management PhD student @LeedsBizSchool. CIPR Past President
CoverageBook @coveragebook
4K Followers 172 Following Show off your hard earned media. Build coverage reports, with credible metrics, fast. https://t.co/sX3XYeqY5m
Stella Bayles @stellabayles
3K Followers 1K Following Director at @coveragebook. Host of the #PRresolutionPodcast. Author & speaker on Public Relations measurement & SEO-PR.
Alex Myers @AlexMyers
5K Followers 4K Following Dad, Bradford fan, Founder & CEO at @ManifestGRP (LDN, MCR, NYC, LA, STO, MEL) Also @Ecologi_hq @incite_global
Alicia Solanki @17_Alicia
363 Followers 444 Following Ex-Midlander turned London based PR. All views are my own.
hannah carthy @hannahjthorpe
4K Followers 1K Following Managing director @verkeerdigital. Should be tweeting about SEO and marketing. Probably tweeting about 90's throwbacks.
Found @Found_Online
2K Followers 1K Following We’re Found, a multi award-winning, digital growth agency who move fast, work smart and deliver stand-out results.
🎆 🌸 Samuel Huli.. @SamuelHulick
10K Followers 184 Following Turning signups into revenue | Activation consulting at @UserOnboard | they/them
Corey Haines @coreyhainesco
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Laura Sutherland 🦖 @laurasuth
6K Followers 5K Following Fellow. Chartered PR pro. Development Director at @3x1Group. Love 🐩, 🍽️ , 🥊 and 🚙 . Innovator. joiner of dots. Tweets my own views!
Scott Guthrie @sabguthrie
3K Followers 2K Following #influencermarketing professional advisory | @IMTB_HQ board member | Influencer Marketing Lab podcast | #influencer50 (2020,19,18) Top 10 blog (2021,20,19,18)
mynameisearl @mynameisearl
2K Followers 1K Following Partner, BOLDT. Bikes, wine, the English language, pungent cheese, danger. Co-author Brand Anarchy & #brandvandals. Grammar-puss.
Sarah Waddington CBE .. @Mrs_Wadds
11K Followers 4K Following Non-Exec Director, Activist, Communicator. Wadds Inc. big boss. The nemesis of group think. IoD Ambassador. @WeArePRoofed & @Socially_Mobile Founder. Proud Mum.
Stuart Bruce | The PR.. @stuartbruce
10K Followers 4K Following The PR Futurist | Purposeful Relations: AI, technology, data, measurement for PR, communications and corporate affairs | SBA: risk and crisis comms consultancy
Rand Fishkin (follow .. @randfish
465K Followers 125 Following Co-founder https://t.co/UdbZdchYHD & https://t.co/hWzhpB4Sjz. Rarely on Twitter post-new-ownership. Follow https://t.co/7dqtGzKInf instead.
LJ @Laura_Joint
628 Followers 523 Following Director at https://t.co/3wJg70lqNu. Ginger but one of the more placid of the species
Wil Reynolds @wilreynolds
54K Followers 275 Following I start things. I help people find stuff on the internet Serial Underdog @seerinteractive I am whatever you say I am ❤️ #bigdata #positivity #gratitude #hiphop
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5K Followers 2K Following International Agency of the Year based in LDN, MCR, NYC, STO, MEL + LA. One global 24hr creative team.
DHH @dhh
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CIPR Awards @CIPR_Awards
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24K Followers 16K Following Digital PR & Content Strategist. Author of SMART News: how to create branded content that gets found & shared online
TechJPR @techjpr
7K Followers 4K Following Connecting UK tech journalists and PRs. Currently taking a break on twitter, but Facebook is still very much up and running so find TechJPR and join us there.
Mark Slade @S1adey
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Neville Hobson @jangles
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Steve Martin @MCSaatchiSteveM
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STORY - PRCA UK MEDIU.. @Story_Comms
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Natalie Brown @WildKatNatalie
668 Followers 2K Following Junior Account Manager at creative agency @WildKatPRBig news 🚀. CoverageBook 2 is here. resolution.coveragebook.com/coveragebook-2… 1/3
Get weekly #searchlistening data updates for 6000+ brands. That list is growing each week. answerthepublic.com/research/colle… Or if we don't have it add your own brand/topic for free from answerthepublic.com (you get a few free searches a day).
#PRmeasurement grumble. I do wish more people would stop inferring that a publication/influencers total audience is the sum of how many people might see that coverage. It's not. Here is the problem & my team's attempt at a solution... coveragebook.com/for/credible-r…
Why CoverageBook? Because we want sh*t to change 🙏🏼👊🏼😘
Felt good to delete my crap "about Us" page on @coveragebook & replace it with "why us?" instead. i.e. what change do we want to see in #prmeasurement & #prtech - coveragebook.com/why-us/
Have you ever got coverage on a site with a DA of 70+? Then you are ~offically~ in the top 9.5% of PRs in the world (kinda) @coveragebook has analysed 1.7 million pieces of coverage by their DA and here's how it breaks down... resolution.coveragebook.com/benchmark-your…
In the latest edition of @WeArePRoofed, @17_Alicia wrote an brilliant chapter on why it's SO important to lose generalised demographics & 'target audiences' in PR & why data-led more-defined interest groups connect & work better. Here's how to do exactly that using Search data.
Little 🤓 hack for @answerthepublic to get way more ideas about potential target audiences for a type of product or brand. Add in the word "for" after your keyword. e.g. "running for". Then check out the alphabetical results. 208 ideas about niche audiences #searchlistening
In response to @markritson's @MarketingWeekEd article which pitched ‘share of search’ as an alternative measure of brand popularity over 'share of voice', I interviewed measurement expert @therustybear to find out more & explore if PR can do the same.. bit.ly/PRresolutionsh…
Just had a fascinating chat with @therustybear on ‘share of search’ over ‘share of voice’ following @markritson @MarketingWeekEd article. Find out what it is & what it means to PR in the #PRresolutionPodcast tomorrow. Link in Bio / subscribe now on iTunes/Spotify💡
Pleased that ethics & responsibility in PR is being discussed, because if this is the only punishment for the huge negative outcome of Cambridge Analytica’s work, we do need to do more as an industry gov.uk/government/new…
Strong rally cry for PR industry by @Ingers1975 kicking off #PRCANatConf ✅ PRCA overhauled during crisis ✅ Engagement with govt on behalf of industry ✅ Support for practitioners ✅ Initiatives on ethics, diversity and value of PR ✅ Support for the kickstart job scheme
Love that data tracking is being explained through shows like #TheSocialDilema on Netflix, means I can have morning chats with my mumma like this 😊
The most important lesson I've learned in #PRmeasurement is asking SO WHAT? Here @garydpreston clearly explains why resolution.coveragebook.com/20-pieces-of-c…
I chatted with @stellabayles yesterday—listen to our conversation about using data & storytelling in PR (with broadly applicable ideas!) in the #PRresolutionpodcast. resolution.coveragebook.com/storytelling-w…
#tbt Reminder to go back to an old campaign and check for any new links ✌️🤞
@ColeyBird Lancashire UK at 12:25
Inspired by @richardbagnall, @AmecOrg Barcelona Principles 3.0, the survey results & the frankly nuts year we've had I feel #PRmeasurment has had a rocket up it's ass to change! My view on where we're at, plus tools & tips (coz we love 'em 😉) #AMECSummit resolution.coveragebook.com/the-world-has-…
LOVE this quote from @stellabayles - "If people live their best life on Instagram, they live their real life on Google". Really highlights how important it is to use multiple data sources- and why #search is a critical addition to any research project! #amecsummit
Looking forward to checking out the @PRresolution podcast - on selling stories into newsrooms during the COVID-19 pandemic. (Having a relevant, well-written story always helps!) resolution.coveragebook.com/how-to-sell-in…
If you are adapting your PR strategy right now, join our webinar tomorrow 'How search insight can help you truly relate to the public', magic insights will be revealed! bit.ly/pivotPRstrategy
💡More now than ever, comms has to relate to how people are feeling at the moment. You can gain that insight through 'Search Listening'. Join our webinar TOMORROW 'How search insight can help you truly relate to the public' to learn how #pivotPR #SEOPR bit.ly/pivotPRstrategy
Heartening to see that Australia has had only 4 cases of COVID 19 diagnosed in the last 24 hours. There are still risks of spikes or outbreaks going forwards, but this is real shared national progress. Thankyou Australia for your extraordinary efforts.
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