_AdMax @_AdMax

Versatile senior-level advertising and UX copywriter. Providing copy, content and concepts for high-profile brands at top agencies and organizations. mitchlemus.com New York, NY Joined December 2008

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_AdMax @_AdMax

3 years ago

Don’t try to impress with big words. Readers want complex ideas made simple. theatlantic.com/ideas/archive/…

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_AdMax @_AdMax

4 years ago

Black Friday Book Giveaway copywritingcourse.com/giveaways/blac… via @nevmed

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_AdMax @_AdMax

5 years ago

via @nytimes nytimes.com/2020/05/28/bus…

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youtu.be/vM3J9jDoaTA In these uncertain times, these companies are here for us. Because behind every product, there’s a person. Who’s here to help. Even though we’re apart, we’ll always find ways to stay together. With 0% financing through 5/31/20. Rules & restrictions apply.

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Dan Ahdoot @standupdan

6 years ago

Me quarantined with my parents watching sex scenes. Take me now, COVID. #QuaratineLife

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_AdMax @_AdMax

6 years ago

Optimize your bandwidth and read this. It's mission critical. vulture.com/2020/02/spread…

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_AdMax @_AdMax

6 years ago

And now you know. rd.com/culture/ablaut…

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_AdMax @_AdMax

6 years ago

Don’t leave your punctuation to amateurs: The Commas That Cost Companies Millions. bbc.com/worklife/artic…

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_AdMax @_AdMax

6 years ago

Black Friday. It’s all about managing perception.

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_AdMax @_AdMax

6 years ago

DSW is the best! This backpack WAS $30.00. NOW $29.99! #DSW (34th St NYC)

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_AdMax @_AdMax

6 years ago

The end is near. adage.com/article/cmo-st…

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_AdMax @_AdMax

7 years ago

lnkd.in/dBngrq6 lnkd.in/dyAnCri

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_AdMax @_AdMax

7 years ago

Everyone is always telling me to shrtn the copy. This is one to do it lnkd.in/dQxF4g2

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_AdMax @_AdMax

7 years ago

Microcopy yields big results. Here's how. lnkd.in/dva6Svg

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_AdMax @_AdMax

7 years ago

With every decision now based on data, bold creative ideas die before they can ever see the light of day. lnkd.in/dYAyijZ

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_AdMax @_AdMax

7 years ago

This sign is all over DSW's store on 79 St & Bway in NYC. It leads one to believe if your size isn't on the shelves, they'll find it from their inventory in back. But staff said if the 3 pr of shoes I wanted in sz 8 weren't on shelves I'm out of luck. #DSW #deceptiveadvertising

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_AdMax @_AdMax

7 years ago

When writing copy, being grammatically wrong is often right. This is for anyone who regularly has to defend their work to those who think copy should conform to the tone and rules of legal documents. lnkd.in/duXbyPe lnkd.in/dT9KYPG