That Copy @_ThatCopy_

Copywriting | Psychology | Creativity Joined May 2020

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Dickie Bush 🚢 @dickiebush

4 years ago

I listened to every episode of the Tim Ferriss Show. And what's buried inside his interviews with legendary minds? Timeless writing advice for becoming a New York Times Bestseller. Here are 10 frameworks distilled from 521 episodes 🧵:

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Julian Shapiro @Julian

4 years ago

I turned this thread into a blog post. Should be easier to read this way: julian.com/blog/storytell…

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Jonathan Stark @jonathanstark

4 years ago

Yes this!

Tim Williams @TimWilliamsICG

4 years ago

Yes this!

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Jonathan Stark @jonathanstark

5 years ago

Niching down is the fastest easiest path to more better clients seths.blog/2021/03/the-fi…

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Blair @blairenns

5 years ago

When the discernment is real the power is huge. Someone more interested in having a deep impact on a small number of clients shows up in the sale differently than someone simply interested in selling something to a large number of clients.

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Toby ☕️ @tobydoyhowell

5 years ago

Love this ad from Signal

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Julian Shapiro @Julian

5 years ago

If you construct your identity on what you’re a fan of (sports, media, brands), you’re a vessel. You’re lending out ownership over your identity. Instead, if you construct your identity on the things you create, you’re a craftsperson—someone who keeps refining who they are.

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Julian Shapiro @Julian

5 years ago

People don't have short attention spans: • They finish 3 hour Joe Rogan episodes. • They binge 14 hour shows. They have short *consideration spans:* they must be hooked quickly. Point: Don't fear making great, in-depth content. But, ensure your first minute is incredible.

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Andrew Wilkinson @awilkinson

5 years ago

Life Hack 🤯 Is there a book you want to read but don't have time for? Go on YouTube, find a talk by the author on the book, then use Huffduffer.com to suck the audio into your podcast player. Boom: personalized 1-hour audio summary of key points. Thanks @harleyf 👋

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Neville Medhora @nevmed

5 years ago

Here’s a bunch of sections to include on a sales page. - Not all sections necessary. - If you're struggling to write, just write each one of these out. - Shuffle them around as needed. - Hope this helps!

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Andrew Wilkinson @awilkinson

5 years ago

I increasingly believe that the only successful approach to productivity is treating yourself like an addict If you want to stop drinking alcohol, don't keep it in the house 🙅 Here's how I keep myself productive:

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Emily Freehling @EmilyFreehling

5 years ago

Excellent advice for writers in @TimFerrissShow 's interview with Jerry Seinfeld: tim.blog/2020/12/08/jer…

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That Copy @_ThatCopy_

5 years ago

@Entrepreneurfo3 When Everyone Zigs, Zag

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Jonathan Stark @jonathanstark

5 years ago

We need to track your hours! #ditcherville

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Read Me @ReadMeLKP

5 years ago

Advice from David Ogilvy. Such fine words of wisdom.

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That Copy @_ThatCopy_

5 years ago

Show me a man who fails often and I will show you a successful man

Russell Brunson @russellbrunson

5 years ago

Show me a man who fails often and I will show you a successful man

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That Copy @_ThatCopy_

5 years ago

"Copy can't create desire for a product. It can only take the hopes, dreams, fears, and desires that already exist in the hearts... and focus [them] onto a particular product" - Eugene Schwartz

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That Copy @_ThatCopy_

5 years ago

The "secret" to avoiding writer's block? 1- Have a notepad nearby and capture ideas as they come. 2- Pop the notepad up when you sit down to write. 3- Pick an idea. 4- Write. 5- Repeat.

jack @jackbutcher

5 years ago

The "secret" to avoiding writer's block? 1- Have a notepad nearby and capture ideas as they come. 2- Pop the notepad up when you sit down to write. 3- Pick an idea. 4- Write. 5- Repeat.

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That Copy @_ThatCopy_

5 years ago

What makes a good sales page/email? A good landing page? What about engaging posts? Here's a little sneak peek of where you'll find the answers you're looking for. Tell me what you'd like to read about 👇

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That Copy @_ThatCopy_

5 years ago

Want your audience to read your newsletters and blog posts? ✅ Short sentences. ✅ Short paragraphs. ✅ Use sub-heads, your content will look less intimidating.