Mac Allen @_macallen

Let's talk tech, ops, and growth! snowflake.com Toronto, Ontario Joined February 2014

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Mac Allen @_macallen

11 months ago

Does anyone think shoedog is actually the story of a person that had PMF and despite their sheer unlikelihood to be great the market pulled it out of themanyway?

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Raw activity metrics are useless. Want to learn something? Run a competition to see who can hit the monthly quota with the least activities. For ppl stuck with raw metrics: To hit 50 dials, simply call a big corporation's main line and leave a VM for extensions 101, 102, 103...

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Mac Allen @_macallen

3 years ago

Children are just NLP algorithms with an early but growing set of training data.

Mac @Macsamilli

3 years ago

Children are just NLP algorithms with an early but growing set of training data.

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Mac Allen @_macallen

3 years ago

Is being on time not a norm anymore? I interviewed 5 ppl this week and not one of them was waiting on the zoom by the time I opened it. 2 of them didn't show up until 7+ minutes later. Competitive advantage for job seekers seems to be pretty easy...be on time.

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Mac Allen @_macallen

4 years ago

Did Google Images just sign its own death certificate? I googled "Mac Desktop Computer" and ads, not images, are the first-class citizen...

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Mac Allen @_macallen

4 years ago

Everyone in cold outreach is talking about personalization and relevance but there’s not enough emphasis on value exchange. You can show you know me, you can say something relevant to me, but if I don’t know what’s in it for me, then you won’t be hearing from me.

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Mac Allen @_macallen

4 years ago

Gmail's smart reply bot is having a classic case of the Mondays

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Mac Allen @_macallen

4 years ago

📢 We've officially launched Emergence Learn. We're bundling up the best takeaways and learnings from over 100 Salesforce clients and teaching the next generation of top-notch consultants. Check out our upcoming course on flows! learn.emergencelabs.io/course/online/…

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Mac Allen @_macallen

4 years ago

Prediction: Marketing continues to cannibalize the role of the sales org and ops is right behind them both. Good decision making comes from high quality information capture & management. Without ops, sales & mktng are the blind leading the blind.

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Mac Allen @_macallen

4 years ago

There's a lot of opportunity in the small-cap legacy markets for sales teams to adopt modern sales strategies. Gartner pushes the "sense-maker" for forward thinkers but my bet is small-cap legacy companies may take years to adopt these new trends. gtnr.it/2Qz6ObH

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Mac Allen @_macallen

4 years ago

Implement process before you implement software. If you do both at the same time you're far more likely to resent your software purchase.

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Mac Allen @_macallen

4 years ago

Such an easy trap to fall into. X offering applies to industries A, B, & C! Let's target a greater addressable market right? If true, you must also believe X offering won't be better if just tailored to A. From experience, that's never been true when just starting out

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Mac Allen @_macallen

4 years ago

A quick look at my stack today. Time Tracking with Harvest ⏲️ Proj Mngmt with Asana 🧑‍🏭 Salesforce for CRM & Biz Intelligence 📈 Calendly for Scheduling 📅 Zoom for Meetings 🤝 DocuSign for Digital Signature ✒️ Notion for Notes and Wikis 📓 Gsuite for Cloud Storage, Email, Cal 🏠

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Mac Allen @_macallen

4 years ago

Thanks @APompliano, great example of why Twitter is bar none the best information aggregator.

Anthony Pompliano 🌪 @APompliano

4 years ago

Thanks @APompliano, great example of why Twitter is bar none the best information aggregator.

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Mac Allen @_macallen

4 years ago

Sounds like J and Satoshi may have been college roommates.

Lew @LReginwald

4 years ago

Sounds like J and Satoshi may have been college roommates.

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Mac Allen @_macallen

4 years ago

How the buyer wins should be internalized at every level of business operations. If everyone is busy securing a buyer win, the buyers will ensure you do too.

Andy Raskin @araskin

4 years ago

How the buyer wins should be internalized at every level of business operations. If everyone is busy securing a buyer win, the buyers will ensure you do too.

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Mac Allen @_macallen

4 years ago

Information asymmetry used to plague the buyer. Now it plagues the seller. The buyer has the power today, the sale gets made by the rep that "helps" the buyer make a decision. bit.ly/3wh2zC9

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Mac Allen @_macallen

4 years ago

What if the only goal in biz was equivalency of value, not profits. Capitalism touts non-zero-sum outcomes and yes there are plenty of non-zero-sum events but nothing in the profit equation explicitly pursues a non-zero sum outcome. We can do better. #bizops #Futurism

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Mac Allen @_macallen

4 years ago

CRM is a strategy not a software.

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Mac Allen @_macallen

4 years ago

Stumbled across this gem today from @DatabaseDeanne. Use custom logic on process builder criteria to facilitate "does not contain" logic. No more: if contains 1, 2, 3, or 4 logic steps bit.ly/3ubX0mM