Two things we love: simplification and visuals.
We try to simplify our industry as often as we can to make it more easily understandable and accessible.
Lots of people are visual learners.
So, weāve been working on new visuals to help simplify different conceptsā¦like whatā¦
Grateful to be recognized as part of the #Deel100.
Can't believe Chirpy is in Times Square in NYC!!! Thanks for including us, @deel!
Hereās to building across borders and making global work, work. š
Most teams arenāt lazy. Theyāre overworked & under-leveraged.
They're just scaling effort, not results.
Conversion Rate Optimization (CRO) flips that. It's one reason we love it so much.
Instead of guessing and sprinting, we focus on what actually compounds: research,ā¦
Asked ChatGPT how to run CRO tests when dev is backlogged.
It said: āUse no-code tools. Try small changes like copy or layout tweaks.ā
š Thatās why teams donāt see impact.
Low-code ā no dev. Tiny tests ā big gains.
You donāt need AI. You need someone who knows whatāsā¦
Low-code and no-code testing tools still almost always require a developer to some extent. If they don't, that's an indicator that your tests are consistently too small.
Marketers, if CRO still feels like a buzzword to you and nothing more, this episode is worth your time. Give it a listen: youtube.com/watch?v=dCFj0Gā¦
āLetās break it down by segment. There might be something there.ā
When you slice your test data after the fact without planning and justification, youāre no longer analyzing. Youāre fishing. š£
Conversion Rate Optimization (CRO) is not a set of tactics. Itās a SYSTEM that unifies business components.
It's a growth system that never fails when ran correctly.
Itās what makes CRO different.
This is one reason we're so passionate about it.
#marketing#digitalmarketingā¦
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