Developers are shaping the future of AI and IoT — but most brands still treat them like a niche. At @sxsw, Code and Theory CEO Mike Treff is teaming up with @Microsoft's Scott Hanselman, @Lenovo's Emily Ketchen and @Qualcomm's Don McGuire to rewrite the playbook on how to actually earn their trust. Vote now to see this panel take the stage: participate.sxsw.com/flow/sxsw/sxsw…