Hurdie Burk @hurdieb
Consulting on two Google properties. Google Business Profile & YouTube. linktr.ee/hurdie Mansfield, TX Joined December 2010-
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Modeling weights across lexical retrieval, semantic retrieval, re-ranking and clarity to help visualize how an AI-powered answer is chosen. searchenginejournal.com/lets-look-insi… via @DuaneForrester, @sejournal
BrightEdge data shows brand citation differences between AIO and ChatGPT, and suggests how to increase visibility in both. searchenginejournal.com/research-shows… via @martinibuster, @sejournal
LinkedIn reports that professionals trust their networks more than AI or search engines for work advice, with spending shifting to creators and community content. searchenginejournal.com/linkedin-study… via @MattGSouthern, @sejournal
Google is launching the Google Verified badge in October 2025, replacing multiple Local Services Ads trust signals with one simplified identity for advertisers. searchenginejournal.com/google-confirm… via @BrookeOsmundson, @sejournal
Google's Gary Illyes said that there is no penalty or direct impact on SEO from using AI-generated images. searchenginejournal.com/google-says-ai… via @martinibuster, @sejournal
Google’s John Mueller advises small businesses to choose distinctive brand names over generic keyword domains for better search visibility. searchenginejournal.com/google-caution… via @MattGSouthern, @sejournal
Cloudflare blocks Perplexity due to deceptive crawling behavior, including rotating IP addresses and ignoring robots.txt instructions. searchenginejournal.com/cloudflare-del… via @martinibuster, @sejournal
5 ways marketers can beat attention recession - Think with Google business.google.com/us/think/futur…
You can build an app in minutes. No engineering team. No complexity. Steve Wozniak sees what’s possible with Famous AI. Watch the full clip 👇
YouTube says its July 15 monetization update won’t specifically target reaction or clips channels, but warns enforcement will increase for repetitive or spam-like content. searchenginejournal.com/youtube-clarif… via @MattGSouthern, @sejournal
Welcome to the #GoogleforPublishers channel! We're excited to help you make the most of your digital content. Find the latest news, tips, and updates about #GoogleAdSense, #GoogleAdMob and #GoogleAdManager to help boost your earnings. Follow along!
Using AI while keeping clients' trust. It's worth a conversation.
Get ahead of Google’s evolving SERPs. AI Mode is here, and it’s already changing how people engage with search results. Join @Conductor's Nick Gallagher this June 25 to prepare your SEO strategy. 👉 hubs.li/Q03qqmHy0 #AIWebinar #SEO
Google AIO Is Ranking More Niche Specific Sites. Google's AI Overviews are showing more niche-specific content and giving less priority to general big brand sites across multiple topics searchenginejournal.com/google-aio-is-… via @martinibuster, @sejournal
We tracked 70 users across eight tasks to deeply understand their behavior, thoughts, and motions when engaging with Google's AI Overviews and other SERP Features. The findings paint a new picture of SEO. searchenginejournal.com/ux-study-of-go… via @Kevin_Indig, @sejournal
U.S. Copyright Office report raises legal concerns by identifying copyright risks at every step of generative AI training and deployment searchenginejournal.com/u-s-copyright-… via @martinibuster, @sejournal
Yuk Meta slurps up EU user data for AI training malwarebytes.com/blog/uncategor… via @Malwarebytes
Judgment or belief not founded on certainty or proof. We hear and see a lot this.
Google's Danny Sullivan cautions that you should think carefully if you're undertaking mass content generation searchenginejournal.com/google-on-scal… via @martinibuster, @sejournal
Businesses spend tons of money creating content that serves to build AI Traffic. At the same time, AI Bots are scraping the web content. Bot scraping presents the information replacing website traffic click-thru. The failure to drive traffic to the publishers. Do you think…
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