Isabelle Engeler @isabelleengeler
Associate Professor, Marketing, UNIL. Consumer Behavior, Judgment and Decision Making. Runner, Hiker, Skier, Swiss. isabelleengeler.com Lausanne, Switzerland Joined December 2014-
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Following340
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Isabelle Engeler retweeted
I'm recruiting a PhD student to conduct interdisciplinary research on evolution, human behavior, and computational social science @heclausanne. The successful candidate will go through PhD program in economics or management. 🏔️🚠🇨🇭 urlz.fr/pmQS
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Isabelle Engeler retweeted
NEW! How do people assess their wealth? Why do objective & subjective wealth differ? How do various measures used to capture scarcity relate? What are open questions for research? Check out my new work w/ @StephMTully: “Consumer Wealth” tinyurl.com/ycyjymau #wealth #scarcity
Isabelle Engeler retweeted
How does historical price information influence consumers’ decision to buy now or later? We explore this question in our new JMR paper (doi.org/10.1177/002224…). (1/14)
Isabelle Engeler retweeted
Here's a link to the paper for those interested: pnas.org/content/118/35…
Here's a link to the paper for those interested: pnas.org/content/118/35…
Isabelle Engeler retweeted
A new study offers insight into why some people overestimate their own abilities while others lack confidence—two distinct biases that offer lessons for leaders: bit.ly/3AIS9xu #UAlberta #marketing #psychology @UAlbertaBiz
Isabelle Engeler retweeted
Our paper on increasing colorectal cancer (CRC) screening came out today. In this large RCT, we found that imposing short deadlines was as effective at increasing cancer screening as deadlines coupled with small, or large, financial incentives. nature.com/articles/s4159…
Isabelle Engeler retweeted
Some comments by Heeyoung Yoon and me on a great @Nature paper by Gabrielle Adams and co-authors, which documents people's tendency to look for solutions that add rather than subtract (e.g., adding more blocks to support the Lego roof rather than removing that one in the corner).
Some comments by Heeyoung Yoon and me on a great @Nature paper by Gabrielle Adams and co-authors, which documents people's tendency to look for solutions that add rather than subtract (e.g., adding more blocks to support the Lego roof rather than removing that one in the corner).
Isabelle Engeler retweeted
When are we overconfident about our performance and when underconfident? New research by @iesebschool’s @isabelleengeler unravels performance prediction errors. ieseinsight.com/doc.aspx?id=23…
Really creative marketing idea! designboom.com/design/barilla…
Isabelle Engeler retweeted
BDRM 2020 - Barcelona - June 16th-18th (behavioral decision research and management conference) bejavioral.org/bdrm2020/
Isabelle Engeler retweeted
Check-out @TheEconomist's latest full-time #MBA ranking. Proud to share we're the only European school in the top 10! A great team effort. #ProudofIESE ow.ly/TQ8M30mo50U
Isabelle Engeler retweeted
Most effective #nudges talk to the hand, not the heart, and especially not the mind. #infographics from our meta-analysis of 300 healthy eating nudges in field settings. papers.ssrn.com/sol3/papers.cf…
Isabelle Engeler retweeted
Illusions of control: We are prone to overestimating control when we have little, but underestimating it when we have a lot psychologytoday.com/blog/perfectly…
People show different preferences when measured via willingness-to-pay versus choice measures #surveymethod
People show different preferences when measured via willingness-to-pay versus choice measures #surveymethod
Isabelle Engeler retweeted
Why are we fine eating the same breakfast everyday, but want a different dinner? We crave more variety as the day progresses (by Gullo, @j1berger, Etkin, & Bollinger). academic.oup.com/jcr/advance-ar…
Isabelle Engeler retweeted
Consumers have different assortment size preferences depending on the hedonic and utilitarian components of their goals. New research @BUQuestrom hbr.org/2018/06/how-ma…
Slider scale endpoint assimilation effect: For ascending payment formats (e.g., eBay bids), slider scales elicit higher payments than text boxes; for descending payment formats (e.g., Priceline bids) the effect reverses. #pricing #surveymethod academic.oup.com/jcr/advance-ar…
Rituals can be harnessed to improve behavioral self-control via increasing feelings of self-discipline #motivation #selfregulation psycnet.apa.org/record/2018-22…
More immediate (vs. delayed) rewards increase intrinsic motivation psycnet.apa.org/record/2018-22…
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