Jacob Varghese @jacobvar
Chief Sales & Marketing Officer @AgencyAnalytics. B2B SaaS Exec. Data driven doer scaling sales and marketing teams. #B2B #SaaS #leadership 🇨🇦 jacobv.com Ottawa, Canada Joined April 2009-
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Jacob Varghese retweeted
Elbows up, Canada.
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Jacob Varghese retweeted
Thank you @AgencyAnalytics for spotlighting Melon Local and speaking with @thewhitgreen and Justin! We appreciate your partnership!
Thank you @AgencyAnalytics for spotlighting Melon Local and speaking with @thewhitgreen and Justin! We appreciate your partnership!
Jacob Varghese retweeted
Very good
Jacob Varghese retweeted
Today we’re going to talk about leveling up beyond KPIs to data that visualizes our full-funnel, with @jacobvar, Chief Sales & Marketing Officer at @AgencyAnalytics Catch Ep 177 on any audio app or via the link in the profile! #dashboard #dataviz #marketinganalytics
"80% done by a delegatee is better than 100% done by delegator"-Andrew Tai. Lazaridis #GTM retreat. Delegation #framework
'Obviously Awesome' got another mention @aprildunford. This time at the Lazaridis GTM retreat. @HanaAbaza sent me.
Wise words dropped by Mike Wessinger of @PointClickCare at the Lazaridis #GTM Leadership Retreat. #startuptalk
Jacob Varghese retweeted
This is exceptionally clear and well written on the future of AI apple.news/APy2AWBQ7RVCsL…
Conway's Law vs. Inverse Conway's Law and the future of build vs. buy in martech chiefmartec.com/2023/08/conway… via @chiefmartec
Jacob Varghese retweeted
More Sunday reading: 2023 CMO Navigator report from @dentsu_global dentsu.com/us/en/reports/… #martech I found this stat interesting: a focus on product/service innovation by CMOs in the US. Per my PLG post earlier today, I think this is a big but underutilized lever.
Jacob Varghese retweeted
Happy Canada Day! 🇨🇦 From embracing diversity to our love for poutine and hockey, we have a lot to celebrate. So, grab a maple-flavored treat, and let's cherish the sweet and endearing qualities that make us proud to be Canadian. ❤️
Jacob Varghese retweeted
Thanks to the support of our amazing community! With 40+ new badges and lots of new @G2dotcom reviews, we're starting April with a spring in our step! 🌷🏆 Check out our 'Customers' page or search for us on G2 to see what people are saying. 😎🔎 #G2Badges #MarketingTools
Jacob Varghese retweeted
Marketing agency owners, are you considering leaving your agency? 🤔 Preparing for an exit can be complicated and time-consuming, so here's some advice to consider for a successful transition. ⭐️👇 #digitalagency #agencytips
15 reflections on martech and more from 15 years of writing chiefmartec.com chiefmartec.com/2023/02/15-ref… via @chiefmartec
B2B SaaS Startup CEO? Here’s How To Track Your GTM Conversion Tracking [Template] jacobv.com/uncategorized/… #B2B #GTM
Jacob Varghese retweeted
How do you highlight your marketing agency’s value? ⭐️ Take a look at what leading agency @squeeze_market found to be successful. #digitalagency #marketingtips
When is a martech stack too complex? chiefmartec.com/2022/10/when-i… via @chiefmartec
Jacob Varghese retweeted
While we love being a fully remote team, we recognize the importance of face time. Some of us met up in Toronto for an evening full of laughs, enthusiasm, and loads of fun. 😍🎉 #GoTeamAA #TeamMeetUp
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